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Move over Ford, Ferrari wants the F150 name for its new supercar

Ferrari F150 front

Formerly referred to as the F70, Ferrari is now referring to its latest supercar as the F150, which is sure to be controversial. We’ll get to the controversey in a minute.

The F150, according to Ferrari, will produce 740 horsepower form a 6.3-liter V12 engine, which was first introduced in the 2012 F12 Berlinetta. Excitingly, Ferrari is also including an electronic Kinetic Energy Recovery System (KERS). For those of you who aren’t familiar, KERS is a technology pioneered by Formula One. KERS captures a car’s forward moving energy during the braking process and stores it for later use during acceleration. In the F150 the KERS slims down a 0-124 MPH time by 10 percent and also decreases emissions by up to 40 percent.

With KERS electronics and batteries onboard, the F150 will be a hybrid. That’s right, you read correctly: a Ferrari V12 Hybrid.

The F1 inspired designs don’t end with KERS. The F150 chassis will be constructed from carbon-fiber and designed over three years by Ferrari’s in-house F1 composites department. Compared to the Ferrari Enzo, the F150 body structure will be 27 percent more rigid and 22 percent stiffer. With performance and safety in mind both the hybrid batteries and the fuel tank will be mounted – just like in F1 – underneath the structure and behind the driver’s seat, keeping weight low.

Ferrari F150

With the F150, Ferrari is attempting to make its Enzo successor the closest thing on the road to an F1 racecar, and will seek to ensure both the F150′s style and performance mirror its track-tearing inspiration.

Now for the controversy: earlier this year, Ferrari announced it would name its next vehicle after its 2011 F1: F150. When Ford got wind of this, it was furious, and rightfully so. The best-selling vehicle in the world is the Ford F-150. As Top Gear once pointed out, there are more F-150s in the world than there are Australians. So for Ferrari to want to call one of its cars an F150 is sheer audacity. Honestly, though, do we expect anything less from Ferrari?