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Britax recalls 200,000 car seats after seeing a Facebook post

Want a company’s attention? Use social media. Proving that platforms like Twitter and Facebook really are an integral part of customer service, car seat manufacturing company Britax has recalled 37 models of its products following a customer’s Facebook post from last month. The recall affects a total of over 200,000 car seats, which feature potentially faulty harness adjuster buttons that may cause shoulder straps to loosen. To rectify the problem, Britax is sending customers using these models a type of lubricant that they can apply to the red harness adjuster button, preventing it from sticking.

While 200,000 may seem like a large number, the company says that only 1 percent of its car seats have been affected, and no injuries have been reported as a result of the defect. The problem was first brought to the company’s attention back in March by a Consumer Reports safety notice. All affected models of the Advocate ClickTight, Boulevard ClickTight, and Marathon ClickTight were manufactured between August 1, 2014 and July 29, 2015.

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In their subsequent announcement of the recall, Britax claims that it has since “confirmed the performance” of ClickTight seats with the National Highway Traffic Safety Administration (NHTSA), and further alerted registered car seat owners to inform them of the problem. Customers can also verify for themselves whether their seats are part of the recall by checking the date-of-maufacture label located beneath the car seat cover.

For more information and further details, Britax encourages customers to visit this Britax web page, or to email Britax.Recall@britax.com. If you’d prefer to speak to a live representative to ensure your child’s safety, Britax can also be reached by phone at 1 (888) 427-4829 for the U.S. and Canada or (704) 409-1699 for all other countries. After all, you can never be too cautious when it comes to your kids, especially when they’re sharing the road with a myriad of drivers who are texting.