Skip to main content

Ferrari has delivered its first Pininfarina-designed Sergio. Did the concept look better?

When Ferrari calls you, you’re a special type of customer. Special types of customers get special types of cars.

The Pininfarina-designed Sergio embodies that in every way, as mega-expensive supercar will be built in limited production and sold by invite only.

The first of six examples was recently delivered to a customer in Abu Dhabi, United Arab Emirates, but you can probably guess that it’s not some average Johar.

In fact, it’s not a person at all.

The SBH Royal Auto Gallery is the first official buyer of the Sergio. The gallery is situated at the Yas Marina Circuit, home of Ferrari World.

The car itself is undeniably spectacular. It equips the latest version of the 458 Spider’s V8, with 605 horsepower pushing the purebred to 60 mph in just 3.0 seconds. That’s hypercar quick.

As for the styling, it’s not as universally praised.

When we reported that the Sergio was headed for limited production three months ago, we hoped the road-going version wouldn’t stray far from the awesome concept. Obviously, it needed a windscreen and side mirrors to be legal, but they seem to have squeezed a few cool elements out of the frame.

We miss the deeply contoured rear vents of the concept (they’ve been relocated to the B-pillar); the oblong taillights and single exhaust are sad subtractions as well. The mesh grill takes away some of the car’s sleek silhouette, giving the front end a slightly rougher look.

In some ways, the Sergio embodies classic Italian styling. It employs the same squat stance as the famed Lacia Stratos, the same car that won the World Rally Championship in 1974, 1975, and 1976. Similarly, the flying buttresses and negative window call to iconic racehorses of Ferrari past.

If Italian cars aren’t your best subject, think Toyota MR2: the Sergio is a dead ringer for the Japanese sports car from the side. And we’re not sure that’s a good thing.

The interior, wheels, and forward roll bar, however, are to die for.

Pricing for the Sergio is still undisclosed, but given the average buyer thus far, and the fact that money alone cannot get you one, it’s probably firmly entrenched in the ridiculous.

The Sergio name comes from Sergio Pininfarina, the revered late car designer responsible for the brand partnership.

Editors' Recommendations

Andrew Hard
Former Digital Trends Contributor
Andrew first started writing in middle school and hasn't put the pen down since. Whether it's technology, music, sports, or…
Rivian R2 vs Hyundai Ioniq 5: Should you wait for the Rivian R2?
Rivian R2

Rivian has taken the wraps off of the Rivian R2, an electric SUV that's similar to the much-loved R1S, but smaller and, crucially, cheaper. But the R2 goes up against some serious competition. The likes of Hyundai have been building solid EVs for some time now -- including the Hyundai Ioniq 5.

The R2 and the Ioniq 5 each make a compelling case for themselves, and they're likely to end up being similarly priced if the Ioniq 5 doesn't get much cheaper and the R2 does end up being sold at $45,000. To be fair, the cars are pretty different -- the R2 is more of an SUV, while the Ioniq 5 is much more crossover-sized. But because of their similar price, you might be deciding between the two. How do they compare? We put the Rivian R2 and the Hyundai Ioniq 5 head-to-head.
Design
The differences between the Rivian R2 and the Hyundai Ioniq 5 are perhaps no more apparent than when it comes to design.

Read more
The 6 best remote car starters in 2024
Best car remote starters

While some modern vehicles come standard with remote start features, it's still relatively uncommon. That's a shame because if you live somewhere where cold weather, snow, and ice are frequent concerns, a remote car starter is one of the best auto accessories you can have. If you're not familiar with them, a remote car starter works similarly to a key fob, except it will actually start your car from a distance instead of just unlocking the doors or trunk. That means you can start your car from the warm comfort of your home or office before venturing out. If you live somewhere hot, you can even start your car and let the AC run for a little bit. You'll never enter a freezing cold or scorching hot vehicle again.

The best remote car starters have long ranges, replaceable batteries, and other handy features — but how do you know which is best for you? We’ve compiled a list of the best car starters in a range of prices and features. Keep in mind that while you can install some yourself, some will require a professional.
The best remote car starters in 2024

Read more
The best portable jump starters for cars in 2024
The Clore Jump-N-Carry JNC660 portable jump starter connected to a truck battery.

Any time you hit the road, whether you're taking a short or long trip, it's a good idea to have backups handy. A spare or backup tire, some anti-freeze, windshield wash fluid, a road hazard kit, and, last but not least, one of the best portable tire inflators and a portable jump starter. You never know when cold weather, inadvertently leaving the dome light on, or plain old Father Time can curse you with a dead battery. Ensure you have one of the best portable jump starters that can save you in a jam, kickstarting your car even when there isn't anyone around to jump the battery. Naturally, that's why we’ve rounded up what we feel are the best portable jump starters for 2024.
The best portable jump starters in 2024

Buy the if you want the best portable jump starter overall.
Buy the if you want the best portable jump starter runner-up.
Buy the if you want the best portable jump starter and tire inflator combo.
Buy the if you want another name-brand option.
Buy the if you want the best portable jump starter for cheap.

Read more