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CES 2007: Pioneer 24fps

Pioneer showcased their 24 frames per second (fps) content. They take a movie shot for theater, in 24 fps, which is then moved to a Blu-ray Disc, which can be played at 24 fps on Pioneer’s plasma TV. In essence, the movie you are watching on a Blu-ray disc using a Pioneer Blu-ray player and a Pioneer Plasma TV is the exact same quality as which it was originally recorded for the movie theater.