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Adidas creates ‘smart shoe’

On Thursday, Adidas opened its research lab to reporters from around the world for a first peek at a shoe the company claims will revolutionize distance running and training.

“This is the first intelligent shoe ever,” said Erich Stamminger, global marketing director for Adidas. “It senses, understands and adapts.”

After thousands of hours of testing, Adidas is confident the computerized shoe will endure the wear-and-tear of running in almost any condition — from hard pavement to dirt trails, and dry streets to wet beaches.

Read more at CNN

Source: Associate Press

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