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Apple Mac market share increases in US, despite apparent sales drop

apple mac sales drop off macpro
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Sales of Apple’s Mac hardware have fallen by 2.5 percent in the United States, even though its market share actually increased during the same period. This is because overall the PC industry contracted between this time last year and now, with a 5.8 percent dip in overall sales.

While not official, this data is based on shipping information compiled by Gartner (via Macrumors). It suggests that Apple managed to ship 1.92 million PCs throughout the second quarter of 2015, compared with 1.97 million during the same period in 2014. Even so, its market share increased from 12.3 percent to 12.7 percent year-on-year.

Related: PC sales still declining, but might rebound in 2016

That share was of a total 15.1 million PC shipments throughout Q2 of this year, down from 16 million last year. The decline is being placed at the feet of traditional desktop solutions, which while still popular in office settings and among enthusiasts, are finding many of their traditional uses supplanted by more portable tablets and smartphones.

Also noteworthy in the Gartner data is that HP, despite a continued move to position itself more as a software and service company, is still the dominant seller in the region. It managed to sell just shy of four million units during 2015. This does however represent the biggest drop-off among the listed sellers, with more than a 10 percent dip in sales. This corresponded to a 1.1 percent reduction in HP’s market share.

Seemingly some of that was picked up by Lenovo, the only company in the top five to see growth in its sales numbers. Lenovo managed to ship two million units during the last quarter, compared with 1.8 million over the same period last year. Its business actually grew by almost 10 percent over the last 12 months.

As with all analyst reports though, we should take this with a pinch of salt, as IDC has widely different results, which suggest that Apple PC sales actually grew by more than 16 per cent, globally, in the last year.

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Jon Martindale
Jon Martindale is the Evergreen Coordinator for Computing, overseeing a team of writers addressing all the latest how to…
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