Google Gives Up Some Of Its Secrets

Google says it will reveal some of its search alogrithm secrets in an attempt to be more open, admitting that being secretive isn't "ideal."

In a corporate blog, Google’s VP of engineering, Udo Manber, has promised to open up about the company’s search algorithm secrets, which it’s previously guarded very closely in order to prevent people from coming up with way to rig the system in their favor.

“But being completely secretive is not ideal, and this blog post is part of a renewed effort to open up a bit more than we have in the past," Manber wrote. “We will try periodically to tell you about new things, explain old things, give advice, spread news and engage in conversations. Let me start with some general pieces of information about our group. More blog posts will follow."

One thing Manber did reveal is the fact that query search will become more difficult, which will make Google’s future harder:

"Just as Moore’s Law governs the doubling of computing speed every 18 months, there is a hidden unwritten law that doubles the complexity of our most difficult queries in a short time."