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	<title>Comments on: In-person demos of Creative Labs new Zii</title>
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		<title>By: jayzee</title>
		<link>http://www.digitaltrends.com/computing/in-person-demos-of-creative-labs-new-zii/#comment-58013</link>
		<dc:creator>jayzee</dc:creator>
		<pubDate>Tue, 13 Jan 2009 01:07:10 +0000</pubDate>
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		<description>I don&#039;t know why nobody sees the potential in this and think that it&#039;s all hype. If you look at the Zii demo videos at zii.com or ziilabs.com, i think the Zii chip is really powerful and almost future-proof. You are right about the Play Station 3 part as indeed there&#039;s a similar chip (like the Zii) currently being used in PS3. However, due to the complexity in the coding for the chip, the Sony one didn&#039;t quite take off. Creative&#039;s main direction for the chip is for it to be used in small portable devices and I must agree that there&#039;s surely a market for that. I don&#039;t know about you but i&#039;m sure looking forward to Creative&#039;s future range of MP3 players :)</description>
		<content:encoded><![CDATA[<p>I don&#039;t know why nobody sees the potential in this and think that it&#039;s all hype. If you look at the Zii demo videos at zii.com or ziilabs.com, i think the Zii chip is really powerful and almost future-proof. You are right about the Play Station 3 part as indeed there&#039;s a similar chip (like the Zii) currently being used in PS3. However, due to the complexity in the coding for the chip, the Sony one didn&#039;t quite take off. Creative&#039;s main direction for the chip is for it to be used in small portable devices and I must agree that there&#039;s surely a market for that. I don&#039;t know about you but i&#039;m sure looking forward to Creative&#039;s future range of MP3 players :)</p>
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