Pandora Wants To Go Back To Europe

Online music service Pandora had to cut off service outside the US over royalty disagreements, but wants to head back to Europe.

Pandora misses Europe. The online music service has to close off its operations outside the US earlier in 2008 after it couldn’t reach an agreement on royalty rates with two major labels, but it still hopes things can be resolved and it can be heard in the old countries.

The company is hoping that a deal with US labels could set a precedent to make that possible, although company head Tim Westergren told Vnunet that he finds the current situation in Europe “frustrating,” and that the overall Internet radio situation is bleak, saying “there’s no business to be had there.”

"I would love to charge ten bucks a month for the service, but people won’t even pay three a month, we’ve tried it," he said.
"Advertising kicks out a certain amount a month and you can’t really beat that, you can’t squeeze blood out of a turnip. I think choice is either work within those constraints or say that you really are better off without it. If I’m a musician and that winds up being the conclusion, I am not going to be happy."

Showing 2 comments

  1. thetravelingpear at 5:35pm 10th May 2011 I'm moving to Paris in June....I can't believe I won't be able to listen there :(
  2. K.Butler at 9:48am 10th January 2009 I just dicovered Pandora Radio while vacationing in the US and was overwhelmed by all of the possibilities it offers to discover new music. What these music labels who oppose Pandora in Europe are overlooking is this: with the discovery of new music goes the desire to purchase music by the artists. Internet Radio is free publicity for their artists to reach an audience they otherwise would not reach.

    Better yet, because the music that Pandora radio plays is driven by the tastes of the users, the frequency of tunes that the user will enjoy (and possibly purchase) is higher than a simple radio station.

    Pandora is the future. Embrace it.

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