Solid-state drives (SSD): they’re tough, fast, silent … and inherently difficult to advertise. While you’d want them in your computer, they’re not exactly the feature-rich eye candy you’d want to ogle over on your screen. So when Samsung launched its SSD 840 line, the company decided the best way to drum up publicity for a boring product is to release a hilariously creepy viral video starring Laina Walker, otherwise known as Overly Attached Girlfriend. And lo and behold, the ad has over 1 million views on YouTube.
“Hey, it’s me your computer,” the ditty begins, as Walker’s large, Stepford-Wife-like eyes hold you captive with their unblinking stare. Walker, known for the funny yet slightly unsettling Overly Attached Girlfriend Internet meme, takes on the role of a wayward computer, threatening you to get her a Samsung SSD if you don’t want to lose your files or have sensitive data leaked. “There’s tons I stopped from getting out: passwords, credit cards, bank account. These days, I’m so clumsy, I need your love to calm me,” she sings in part of lyrics.
But all creepiness aside, the Samsung SSD 840 Pro series is designed for use by IT professionals, heavy computer users, and serious gamers. They’re slightly more expensive than the regular SSD 840 products, which are meant for everyone else who just wants an SSD. Both the Pro and regular options feature super-fast load and read speeds – the Pro more so than the regular variant. The Samsung SSD 840 Pro series is available in 128GB, 256GB, and 512GB configurations, with prices starting at $189.99. The regular SSD 840 series is available in 120GB, 250GB, and 500GB configurations, with prices starting at $139.99.
Check out the video below and let us know what you think.
On my creepy scale of 1 – 10, this video is a solid 14, but it does nothing to really advertise SSD’s. The video implies that a computer’s quirks can somehow be fixed by installing an SSD. But anyone who knows what SSD stands for would realize how that makes very little sense. An SSD is not going to protect my passwords, or prevent facebook messages from going to the wrong people any more than a HDD. Samsung took a clever idea and implemented it terribly.
Actually if you use the hardware based encryption on the drive it actually might protect some of your data. For a notebook I think that it is good feature to have as they tend to go missing. For a drive with hardware based encryption the price isn’t too bad either. As for the other things you are right I think it was mostly meant to be tongue in cheek.
She’s not the SSD, she’s the computer… and if you loved your computer you’d put a Samsung SSD in it… that’s the commercial
this is just creepy. nothing to do with SSD. flashing yellow words. tone of her voice.. using a meme for that is just lame and lack of originality. am going to buy this SDD anyways… wait what???
It got a million views because nothing about it except the background of the last shot talks about SSDs at all. And no one watching this is going to even know what that is. A waste of money for Samsung. Probably good for the girl though, despite her sell out.
yeah she was the only one getting money out of it.
I agree completely. She’s not overly attached, she’s a psycho who makes Lady GaGa look like a nun. This is completely inappropriate for any one under 21 and/or half-way sane. And to top it off not at all useful for the technology being promoted. A sad commentary on our culture but from a business standpoint: many views most certainly doesn’t add up to many sales.
Dang I love this girl. But not so much that she’d be my gf, if you get me.
I getchu.
I nead aGirl Friend?
do you want to be my friend?