Remember those ads for flexible prescription glasses so bendy you could curl them around your finger? Philips’ new Stretch headphones, developed in a partnership with O’Neill, are kind of like that for headphones. Thanks to a seven-layer material in the headband, you can treat them as rough as you please and they will still bounce back. Philips will offer them in a number of different styles between $24.99 and $99.99. Check out our hands-on demonstration at New York’s CE Week 2011 below.