Dan Torres of Rio Audio answers some questions from BusinessWeek on how the MP3 player maker aims to take on the iPod.
Rio’s vice-president for marketing, Dan Torres, recently spoke with BusinessWeek Online reporter Amy Tsao about his company’s plans to catch the competition. Some of the questions Dan answers include:
Q: How are you competing with Apple’s iPod?
Q: What about Dell (DELL ) and Microsoft?
Q: What will happen to the market if Apple comes out with a flash-memory-based player?
Q: Is consolidation coming among makers of digital music players?
Q: What kind of growth do you expect from Rio players?
Read more at BusinessWeek
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