Buy 'Final Fantasy XV' at Target to get a free 'Elixir' soda

By Gabe Gurwin November 28, 2016

final fantasy xv soda target dawn 2 0 trailer — Image used with permission by copyright holder

Final Fantasy XV is shaping up to be a lengthy, schedule-clearing RPG capable of devouring the remainder of 2016. One particular boss will even take you about 72 real-time hours to complete, and if you need help staying hydrated as you guide Noctis through his journey, Target has just the thing for you: buy the game at the store, and you’ll receive a free bottle of “Wiz’s Energizing Elixir.”

The “first-ever Final Fantasy-themed soft drink” released in the United States, Wiz’s Energizing Elixir” is based on the in-game location “Wiz Chocobo Post,” and is produced by Jones Soda — you may have seen the company’s other products bottled in grocery stores or at Panera Bread.

The offer is valid for both the PlayStation 4 and Xbox One version of Final Fantasy XV. The soda is a combination of cream and orange flavors, and will begin retailing at Target for $3 starting on November 29. The bottle’s label, posted along with the official announcement, states that it was “brewed and bottled outside of Eos,” the location of Final Fantasy XV.

Though this is the first time we’ve seen Square Enix bring Final Fantasy-themed soda to the United States market, you can still get your hands on some retro cans if you’re willing to spend some cash. For Final Fantasy XIII, Final Fantasy VII‘s tenth anniversary, and several other entries, the Japanese drink company Suntory released a line of “Potion Elixir” energy drinks. The canned versions show off several of Final Fantasy XIII‘s characters, including Lightning and Sazh Katzroy.

Final Fantasy XV is shaping up to be one of the biggest games of the holiday season, with its story mode alone taking between 40-50 hours to complete. Extra content will take roughly twice that long to complete so you might want to bid your friends farewell for a little while. The game is out for both Xbox One and PlayStation 4 on November 29.

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Gabe Gurwin has been playing games since 1997, beginning with the N64 and the Super Nintendo. He began his journalism career…

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