Microsoft Launches Xbox 360 Arcade

The newest low-cost version of the Xbox will come bundled with family titles in attempt to get Mom and Day buying for the holidays.

Having already captured the hearts, minds, and money of young adults everywhere with the Halo franchise, Microsoft is looking for new pockets of cash by peddling its console to different audiences. On Monday, it launched a new version of the Xbox 360 targeted especially at families.

The Xbox 360 Arcade comes bundled with five family-friendly games: PAC-MAN Championship Edition, Uno, Luxor 2, Boom Boom Rocket and Feeding Frenzy. It also gets an HDMI interface, wireless controller, and 256MB memory card. In case some more violent games happen to migrate into the household, Microsoft has also included a Family Settings feature that allows parents to control what their kids watch and play.

Continuing with its family bent, Microsoft is also bringing a number of new family content to Xbox Live, including Looney TunesBlue’s Clues, The Backyardigans and iCarly. Two new games, SpongeBob SquarePants Underpants Slam and Shrek-n-Roll will also be available. cartoons,

The new Xbox 360 Arcade will be on shelves at retailers immediately for $279.99, the same price as the standard Xbox 360 Core edition.