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Sega, Marvel Bring More Heroes to Gaming

Video game publisher and comic book company ink a deal to bring Captain America, Incredible Hulk and Thor video games to gamers.

Marvel Entertainment and Sega announced today they are teaming to bring more of Marvel’s characters to video game screens. Having already a deal to create titles for Iron Man, the companies have expanded this relationship to create games also based around the Captain America, Incredible Hulk and Thor characters.

In relation to these new characters Marvel has awarded Sega an exclusive, multi-year agreement to develop titles for console, handheld and PC platforms based upon both the classic comic books and planned feature film adaptations. Sega plans to develop a title to be based on the upcoming Incredible Hulk feature film hitting theaters June 13, 2008. Games based onCaptain America and Thor will follow, though the timing of those feature film projects, currently in development, has not yet been determined.

Iron Man, meanwhile, has an upcoming game and film slated to be released in May 2008.

We are excited to broaden our partnership with Marvel, a recognized leader and innovator in the entertainment industry,” said Simon Jeffery, President and COO, Sega of America. “As Sega continues to create games that are built from the ground up to appeal to Western audiences it makes perfect sense to work with a powerhouse like Marvel."

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