The Stop Online Piracy Act is on everyone’s mind lately, including gamers concerned about their favorite companies’ perceived support of the legislation. Gaming site HotBloodedGaming recently encouraged readers to contact companies about SOPA, and among the responses they received was a message from Sega that, well… didn’t really address the issue.
In response to a form letter from reader DanGlozier66 explaining his issues with SOPA, Sega advised a “hard reset” of his system to get rid of “bad installs or junk data that’s stuck in the system memory.”
Yes, you read that correctly, and yes, it appears that Sega didn’t actually read the letter he sent them. Oh, and yes, the gaming community did indeed get a little annoyed with Sega (okay, a lot annoyed).
After the incident made headlines across the gaming scene, Sega eventually issued a response… of sorts. While it still doesn’t address the issue, the video created by Sega America (posted below) does poke fun at the company’s apparent universal-response strategy.
As for what Sega actually thinks of SOPA, well… that’s still a mystery.
The idea behind SOPA sounds unreasonable. This bill is a particular threat to New York City, and will greatly affect the up and coming tech industry. Brad Burnham, co-founder of one of New York City’s largest venture capital firms for the tech industry, Union Square Ventures, makes some excellent points in this article I read. Brad is joining Reddit co-founder Alexis Ohanan and other tech industry leaders next week to testify against SOPA in front of congress. This article gives a preview of what he will say next week.
http://www.thirteen.org/metrofocus/news/2012/01/op-ed-sopa-is-a-threat-to-nycs-growing-tech-industry/
Rock, First sentence, word correction:
“The Stop Online Piracy Act is one everyone’s mind lately, ” Replace “one” with “on”. Sorry, Grammar nazi in me is coming out today.
At HBG forum, they removed Sega’s response… Too bad we can’t read the whole thing. As for the video response “Obviously, “perform a hard reset” was not an appropriate answer to the customer’s question. We sincerely apologize for the confusion”. Theirs no confusion, they just didn’t answer the guys question. So taking the time to make a video saying you’re sorry for answering the question wrong, and then failing to provide an actual answer to the question is pretty much a slap in the face.
Rick… not Rock! OH THE IRONY!!!
DAMN IT! “There’s” instead of “Theirs”.
/me put head in hole and foot in mouth.
Ha! No worries! I’ll make that edit. Thanks for the catch!