Sources report that Sony will relaunch the PSP Go and try to win back consumers with price cuts and a media frenzy.
The PSP Go hasn’t been a favorite among gamers—or at least that’s what the sales charts are showing. With mobile games available for smartphones and on the iPod Touch—and now the iPad—some gaming handsets don’t stand a chance against the cheaper competition. According to Gamervision, Sony’s tired of the naysayers bashing their new [sort of] gaming device and the company is planning to relaunch the PSP Go. Gamervision claims the news comes from sources close to Sony who say the relaunch will include some surprises to “rekindle some sort of excitement” for the PSP Go.
We’re hoping there is a price drop—cheaper prices tend to rekindle consumer love affairs—which Sony’s sources have already alluded to. There is also supposed to be a big, new marketing blitz that will help lure gamers to the Go. Actually, Sony may need to do a lot more than snip a price tag and throw some balloons to win gamers over with the PSP Go. When the handset was officially launched, most PSP players were peeved to hear of the Go’s lack of a UMD drive—meaning all of the PSP games they had could not be played on this new device.
We’ll keep you updated on this pending event. We’re hoping more details come down the wire this week.
Tell us what you think–what would Sony have to do to win you over to the PSP Go?


















Showing 35 comments
RSS1) Add a UMD drive but keep the 16 GB so people can share their games with friends and can choose to download, use UMD, or both for games
2) Cut the price so the total including tax would be 200 dollars
3) If they keep the 250 dollar value, include ten codes for ten different games, each one the pick of your choice
As for point #1, Twenty- seven of my friends all own PSP 3000s, and if Sony doesn't include a UMD, then i can't play my friends games on my future PSP GO
drop the 3000 and make a go that has umd
put in the option of having apps
create trading in umds into digital games at like walmart or gamestop
create trade in digital games (like gamestop does except wwith digital games)
flash player for youtube
I think Sony should get rid of the suits in marketing and hire people who have a idea of what the avg consumer would want and do some research before you release things.
I have a Iphone and although i love all the apps on it, gaming is just not the same as a PSP. I personally think sony should have a system setup at specific stores where you drop off games and get a voucher in return. This would make customer happy and sony would get rid of people selling these games used. Now if only they had a location like this.....HMMMMMMMMMMMMMMMM.... :0 I got it the SONY STORE. They would even get people buying the PSP go from there too.... OMG I'm a genious. Nope just an average consumer with a higher education and a passion for video games
A price cut as suggested would be a nice touch too. Im sure there are other balloons sony could throw around too
1) Lower the price to $200
2) Allow users to send in ALL of their UMDs to Sony and get a code for downloading the game to their PSPgo (this does not need to be a permanent offer, maybe for just a year following the "relaunch").
3) Discount PSPgo titles at minimum $5 below the MSRP of the UMD, and preferably $10 (since Sony doesn't have to pay for the costs of production anyway, and gamers lose the resale value).
4) Increase the internal memory to 32 GB, or provide an extra 16 GB card, so gamers can actually hold all their stuff on there, music and games.
5) Update the firmware so it's possible to do things on the system while downloading a game.
That's all you need to do Sony. You have a great piece of hardware already, just stop making stupid decisions.
and the thing feels so much lighter and compact, and now without all gay UMDs its perfect for the soldier