Will Wright Leaves EA To Focus On Stupid Fun Club

Celebrated game designer Will Wright is leaving Electronic Arts to focus on his think tank, Stupid Fun Club.

After 12 years with Electronic Arts, game designer is leaving to spend time on his “entertainment think tank,” Stupid Fun Club. Wright is the man who gave the world The Sims and Spore.

EA has invested in Stupid Fun Club, described as "developing new Intellectual Properties to be deployed across multiple fronts including video games, movies, television, the internet, and toys," and holds the right to develop games that come out of Stupid Fun Club.

In a statement, Wright said:

"The entertainment industry is moving rapidly into an era of revolutionary change. Stupid Fun Club will explore new possibilities that are emerging from this sublime chaos and create new forms of entertainment of a variety of platforms."

“We believe in Will’s vision for Stupid Fun Club and we’re looking forward to partnering with Will and his team long into the future,” said John Riccitiello, EA’s Chief Executive Officer. “Will is a great designer and he’s been part of a great legacy of globally recognized game franchises like The Sims, SimCity and Spore. The teams that have been leading those franchises in recent years have a lot of exciting content coming.”