Pioneer today announces the addition of two new high-definition plasma televisions to its Pioneer PureVision product line; 50" PDP-5040HD and 43" PDP-4340HD.

Both of these Pioneer plasma screens make future TV a reality today by offering best-of-breed technology that, for the first time, can display more than one billion colors for the ultimate on-screendisplay. The new Pioneer high-definition plasmas offer complete television solutions including a high definition (ATSC) media receiver, side-mounted speakers and a tabletop stand that swivels.

“As one of the early developers of plasma technology, Pioneer has leaped ahead of our competitors in terms of image quality. Any consumer who is truly interested in preparing for the high-definition TV wave that is about to hit this country should look at a Pioneer plasma before they consider anything less,” said Russ Johnston, senior vice president of marketing for home entertainment at Pioneer Electronics (USA) Inc.

A tremendous amount of proprietary technology is used to create Pioneer’s unbelievably crisp image quality. New advancements include:

  • Pure Drive, a pure digital signal path from source to image. With Pioneer Pure Drive an analog broadcast is converted once to digital and remains in the digital domain. Any digital signal has no analog to digital conversion. By minimizing or eliminating the A/D or D/A conversions Pioneer has reduced digital ‘noise’ and MPEG ‘noise.’ Pure Drive also offers more correction for accurate images and improved gray scale.
  • Advanced PureCinema

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