TiVo and BellSouth Ink Co-Marketing Deal

BellSouth and TiVo have struck a deal which lets BellSouth DSL customers get special pricing on TiVo devices and service. (Oh, and TiVo won an Emmy. Really.)

DVR pioneer TiVo and U.S. telecommunications operator BellSouth have entered into a comarketing arrangement whereby BellSouth FastAccess DSL customers will be able to receive special pricing on TiVo boxes and service. Although the companies didn’t reveal the “marketing tactics” they plan to employ, the idea is to promote each others’ services to customers