Toshiba and NEC have chosen to develop their own blue laser DVD technology, snubbing Blu-ray, which will spark yet another DVD standards war.
Toshiba and NEC are demonstrating a new DVD recording technology that promises a significantly higher storage capacity without a major investment in new production facilities. However, the companies have snubbed Blu-ray, a similar technology which has the backing of companies including Hitachi, Matsushita, Samsung and Sony.
Toshiba and NEC will present details of their blue-laser format, called Advanced Optical Disc (AOD), this week at the Optical Data Storage 2003 conference in Vancouver, Canada.
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