“This is a great benefit to small acts that will can receive greater online distribution than independent record labels usually provide by releasing music for these artists through digital only services such as Apple’s iTunes, RealNetworks’ Rhapsody and Microsoft’s MSN Music. If digital sales are substantial (at least 5,000 copies), Universal has the option to release the song or album in CD form and begin retail distribution.”
While this may sound like a good thing for new artists, it looks like Universal Music is trying an inexpensive way to “test” a band before they spend real time and money on them. You be the judge.
Read more at Audio Revolution
Source: New York Times