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Vizio was top U.S. LCD TV maker in 2010

Geoff Duncan By

According to DisplaySearch, Vizio was the top LCD TV brand in the U.S. during 2010, accounting for just over 18 percent of the market.

Home theater fans might be all agog about the latest big-screen TVs from the likes of Sony, Panasonic, Toshiba, Shap, and Samsung, but when it comes to the everyday LCD TV buyer in the United States, they’re voting with their feet. According to DisplaySearch, cut-price big-screen TV maker Vizio took the top slot for LCD TV sales in North America during 2010, accounting for 18.3 percent of the market and selling some 6.9 million units. The numbers represent a 17 percent year-on-year improvement for Vizio…and the company is wasting no time tooting its own horn about it’s “meteoric growth.”

“Vizio continues to defy conventional wisdom in the consumer electronics space with strong growth and innovation,” said Vizio’s chief sales officer Randy Waynick, in a statement. “Our team’s success has proven that consumers recognize great technology at a great price by unseating the industry’s traditional leaders in the LCD market.”

DisplaySearch’s figures are actually slightly less rosy than iSuppli, which gave Vizio a 21.3 percent market share in the United States for 2010. Both analysis firms put South Korean electronics giant Samsung in second place, with Sony, LG, and Toshiba following up. (DisplaySearch’s figures actually put Funai in third place in North America.)

Vizio attributes its success at being able to bring features like LED backlighting, high refresh rates, and Internet connectivity to its televisions at consumer-friendly prices, and predicts the success of its TV lines will rub off on the companies other products, including home theater offerings like soundbars, Blu-ray players, and 3D TVs, but also tablets and smartphones.

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Showing 35 comments

  1. Patrick Thomas Perkins at 10:20pm 24th February 2011 Ok. Thank you, Ian. We (My girlfriend and I) have been looking for a tv to support her Blu-Ray collection and my 360 needs, but we're both kinda techno-challenged... This will be useful is all I meant I guess.
  2. Patrick Thomas Perkins at 10:20pm 24th February 2011 Ok. Thank you, Ian. We (My girlfriend and I) have been looking for a tv to support her Blu-Ray collection and my 360 needs, but we're both kinda techno-challenged... This will be useful is all I meant I guess.
  3. Patrick Thomas Perkins at 10:20pm 24th February 2011 Ok. Thank you, Ian. We (My girlfriend and I) have been looking for a tv to support her Blu-Ray collection and my 360 needs, but we're both kinda techno-challenged... This will be useful is all I meant I guess.
  4. Patrick Thomas Perkins at 10:20pm 24th February 2011 Ok. Thank you, Ian. We (My girlfriend and I) have been looking for a tv to support her Blu-Ray collection and my 360 needs, but we're both kinda techno-challenged... This will be useful is all I meant I guess.
  5. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  6. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  7. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  8. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  9. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  10. Digital Trends at 10:15pm 24th February 2011 This is Ian here, so this is my personal opinion. Panasonic and Sharp have the least amount of repair issues, but they also do not sell the most TV's. Panasonic makes the best Plasma TV's IMO (Pioneer if they were still around). My fav when it comes to LED/LCD picture quality is Sony followed by Samsung. I think Samsung makes the best all around TV when it comes to price, features, style etc. In the budget category, Vizio is a good brand, just have just never been known for innovations. Great bang for the buck though!
  11. Brian Kohler at 10:11pm 24th February 2011 they are top pick for Consumer Reports for mid-range TV s. Sammy Sharp and Toshiba have better picture quality albeit at a hefty price.
  12. Brian Kohler at 10:11pm 24th February 2011 they are top pick for Consumer Reports for mid-range TV s. Sammy Sharp and Toshiba have better picture quality albeit at a hefty price.
  13. Brian Kohler at 10:11pm 24th February 2011 they are top pick for Consumer Reports for mid-range TV s. Sammy Sharp and Toshiba have better picture quality albeit at a hefty price.
  14. Brian Kohler at 10:11pm 24th February 2011 they are top pick for Consumer Reports for mid-range TV s. Sammy Sharp and Toshiba have better picture quality albeit at a hefty price.
  15. Brian Kohler at 10:11pm 24th February 2011 they are top pick for Consumer Reports for mid-range TV s. Sammy Sharp and Toshiba have better picture quality albeit at a hefty price.
  16. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  17. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  18. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  19. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  20. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  21. Patrick Thomas Perkins at 10:02pm 24th February 2011 I never even considered repair costs, so I guess all three... I just get the feeling that "Top selling" has more to do with price than super-powers.
  22. Steve Marler at 9:48pm 24th February 2011 Hell, let's hear all three.
  23. Steve Marler at 9:48pm 24th February 2011 Hell, let's hear all three.
  24. Steve Marler at 9:48pm 24th February 2011 Hell, let's hear all three.
  25. Digital Trends at 9:41pm 24th February 2011 @Patrick: Better as in best picture quality, least repairs or best bang for your buck?
  26. Digital Trends at 9:41pm 24th February 2011 @Patrick: Better as in best picture quality, least repairs or best bang for your buck?
  27. Digital Trends at 9:41pm 24th February 2011 @Patrick: Better as in best picture quality, least repairs or best bang for your buck?
  28. Patrick Thomas Perkins at 9:38pm 24th February 2011 Do you guys (Digital Trends) have an opinion as to which is the better brand, as opposed to the best selling?
  29. Patrick Thomas Perkins at 9:38pm 24th February 2011 Do you guys (Digital Trends) have an opinion as to which is the better brand, as opposed to the best selling?
  30. Patrick Thomas Perkins at 9:38pm 24th February 2011 Do you guys (Digital Trends) have an opinion as to which is the better brand, as opposed to the best selling?
  31. Cherie Shane Reed at 9:11pm 24th February 2011 I love mine!
  32. Cherie Shane Reed at 9:11pm 24th February 2011 I love mine!
  33. Cherie Shane Reed at 9:11pm 24th February 2011 I love mine!
  34. Cherie Shane Reed at 9:11pm 24th February 2011 I love mine!
  35. Cherie Shane Reed at 9:11pm 24th February 2011 I love mine!
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