Scooba Wins Good Housekeeping Seal

Scooba Wins Good Housekeeping Seal

If you were worried the Scooba mopping robot might not be up to snuff, fear not: it just earned the Good Housekeeping Seal of approval.

Well, you knew it had to happen someday: now household robots are getting the Good HousekeepingSeal.

iRobot‘s floor-mopping Scooba is the latest (and only the second) household robot to earn the coveted award; iRobot’s sweeping robot Roomba previously took home Good Housekeeping honors.

“People are changing the way they clean their floors,” said Greg White, executive vice president and general manager, iRobot. “Today they turn on the Scooba and dishwasher after dinner, put their kids to bed and return to find clean floors and dishes. The Good Housekeeping Seal underscores the fact that Scooba really helps maintain a cleaner floor.”

Roomba and Scooba are earning accolades as the first robots most consumers interact with on a regular basis. Although they do require some adjustments to daily routine and don’t necessarily do as good a job as a top-notch housecleaner, the robots essentially do what they’re supposed to, on their own, without any real intervention from their operators. As the Good Housekeeping Seal implies, they perform as promised and meet consumers’ expectations of a household robot.

On the upside, they may also provide hours of entertainment for pets.

Showing 1 comment

  1. CLEANUP at 12:43am 2nd May 2006 You have it a bit wrong. The Good Housekeeping Seal is granted because the vendor bought magazine ads. In other words, they pay for it. They didn't do anything special to EARN it.

    From the GH FAQ: "The Seal may be carried only by those products whose ads have been reviewed and accepted for publication in Good Housekeeping." So when a product bears the seal, it just means they wrote a check and bought some ad pages.

    Another classic example of "fake" awards are the Hollywood Walk of Fame stars. Those are also purchased by the star or by somebody else. They're not really an award. They're a purchase.

    Yet another example are all the quotes from "Consumers Digest" magazine which accepts ads and money from the people using quotes from the magazine. If a product claims a Consumer Digest endorsement, it means money changed hands. This is of course not to be confused with Consumers Reports magazine which doesn't take money or anything else and doesn't allow anyone to quote them.
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