Skip to main content

With a $350 billion contribution to the U.S. economy, Apple plays the patriot

apple economy 350 billion investment students learn to code swift 01172018
Image used with permission by copyright holder
Apple is betting big on America. In a historic move, the company announced a series of new initiatives to demonstrate its commitment to supporting the U.S. economy and workforce. In total, the company will be contributing more than $350 billion to the national economy over the next five years, a sum that as Apple points out, does not include ongoing corporate tax payments, tax revenues generated from employees’ wages, nor the sale of Apple products themselves.

A three-pronged strategy lies at the heart of Apple’s bold new investment. The company pledged to increase direct employment of American workers, grow the amount of spending with U.S.-based suppliers and manufacturers, and finally, encourage further growth of the app economy.

“Apple is a success story that could only have happened in America, and we are proud to build on our long history of support for the U.S. economy,” Apple CEO Tim Cook said in a statement. “We believe deeply in the power of American ingenuity, and we are focusing our investments in areas where we can have a direct impact on job creation and job preparedness. We have a deep sense of responsibility to give back to our country and the people who help make our success possible.”

While the company has often come under fire for outsourcing many of its operations to foreign countries, Apple is firing back at critics by creating more than 20,000 new jobs in the next several years by hiring both at existing campuses and opening a new one. The location of the newest facility has yet to be announced, but upon opening, will “house technical support for customers.” Apple is also planning on investing in data centers around the U.S. and to ensure that none of the company’s many facilities are unnecessarily chipping away at American resources, the company is ensuring that all Apple infrastructure is powered entirely by renewable energy sources.

Apple is also increasing the size of its Advanced Manufacturing Fund from $1 billion to $5 billion with the goal of supporting innovation within U.S. manufacturers. Already, the company works with more than 9,000 American suppliers located throughout the 50 states, and Apple is re-upping its commitment to supporting fellow U.S.-based businesses.

Finally, Apple is looking to educate young people in order to grow not only the app economy but the tech industry as a whole. Promising to “accelerate its efforts across the U.S. in support of coding education as well as programs focused on science, technology, engineering, arts, and math (STEAM),” Apple is preparing more young Americans for an innovative future. The company will also be expanding coding initiatives for students and increasing funding for ConnectED, a program that teaches youngsters from historically underserved backgrounds to learn important skills.

Editors' Recommendations

Lulu Chang
Former Digital Trends Contributor
Fascinated by the effects of technology on human interaction, Lulu believes that if her parents can use your new app…
Apple’s mythical folding iPhone might soon become a reality
Foldable iPhone in hand.

It looks like Apple is finally shifting its foldable iPhone project into the next gear. “Apple is building prototypes of at least two iPhones that fold widthwise like a clamshell,” according to a report by The Information that cites an unnamed internal source.
But before you get your hopes up, do keep in mind that a clamshell-style foldable iPhone won’t arrive until 2025 based on the earliest estimates. Meanwhile, three other insiders confided to the publication that there's a bit of a snag when it comes to the price tag and allure for potential buyers.
Apparently, a foldable iPhone would come with a heftier cost, and, in a plot twist, Apple is still scratching its head as it tries to figure out what magical features could possibly convince consumers to open their wallets for this expensive novelty.
iPhone 折叠全球首发!「科技美学」iPhoneV first iPhone foldable iPhone fold iPhone flip iPhone folding@KJMX
Maybe a foldable iPhone with two distinct halves on the screen will finally convince Apple to allow split-screen multitasking. But this is a project still in development, which means it could meet the same fate as the never-released AirPower charging mat. The insider source also hinted that Apple might just scrap the whole endeavor if it fails to live up to its sky-high quality standards.
The report suggests that Apple's industrial design squad aimed for the stars, envisioning a device so slim that it makes the current iPhone look almost chunky by comparison. They dreamt of a gadget that, even when folded, wouldn't feel like carrying a brick. They reportedly toyed with the idea of outward-facing screens for easy peeks without the hassle of opening the device.
Yet, the mundane reality of pesky components like batteries and screens has somewhat clipped the wings of these grand designs. On the positive side, Apple has reportedly approached at least one supply chain partner to source components for the foldable iPhone project.

Apple is apparently on a quest to conquer the infamous folding-screen crease, aspiring to a seamless display that doesn’t pucker up after a bit of bending. Apple is after that perfect, flat surface where users can scribble away with an Apple Pencil without navigating a mini valley in the middle of the screen.
Achieving that crease-free foldable screen nirvana won’t be an easy task. It took Samsung a few product generations before it could find a balance between durability and flexibility for the inner foldable panel thanks to its ultrathin glass (UTG) tech. Instead of plastic, this solution sides with a very thin layer of flexible glass and can now be found inside devices such as the Galaxy Z Flip 5.
In 2021, analyst Ming-Chi Kuo claimed that the foldable iPhone could have a roughly 8-inch screen, but that doesn’t seem to be particularly palm-friendly for a clamshell-style foldable. Kuo also had predicted that a foldable could arrive by 2023, but that didn’t happen, of course.

Read more
Apple’s Vision Pro headset officially launches on February 2
A person tries on an Apple Vision Pro mixed reality headset in an Apple Store, with an Apple employee alongside them.

The Vision Pro headset will be available to order in the U.S. starting February 2, Apple has just announced, with preorders opening at 5 a.m. PT on January 19. It means the hotly anticipated new product from the Cupertino firm is less than a month away from release.

In a press release on its website, Apple said that the device would be available at both in-store locations and via its website on February 2. Right now, that’s limited to U.S. stores and American online customers. No mention was made of when the headset will be released to users in the rest of the world, although Bloomberg’s Mark Gurman has said he doesn’t expect we will have long to wait until that happens.

Read more
I need to change how I use Apple tech in 2024. Here’s how I’m going to do it
Blue Titanium iPhone 15 Pro showing Disney Emoji Blitz.

I’ve had Apple products for almost as long as I’ve been interested in tech, yet in all that time, I’ve never really put much thought into how I use my devices. But, like many people squinting bleary-eyed and hungover into the dawning of a new year, I’ve realized it’s about time I made some changes.

I’m a real book lover – letting me wander into a bookstore unaccompanied is intensely dangerous for my wallet – yet I’m barely making any progress on my reading backlog because I spend so much time on my iPhone. If I’m ever going to get through the reams of books lining my bookshelves, I’ve got to do things a little differently. And that’s what my 2024 New Year’s tech resolution is all about.
Not a blanket ban

Read more