Skip to main content
  1. Home
  2. Phones
  3. Apple
  4. Mobile
  5. News

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Older iPhones get a price cut after Apple unveils its new, expensive devices

Add as a preferred source on Google

At Apple’s event on Tuesday, September 12, the company announced its new line of iPhones — the iPhone 8, iPhone 8 Plus, and the iPhone X — along with its prices. But like clockwork after every Apple launch, the company reduced the pricing of last year’s iPhone 7 and 7 Plus as well as its predecessors.

The iPhone 8 is launching at $700 and $800 for the Plus — both with 64GB of storage space and an optional 256GB available. On the other hand, the iPhone 7 and iPhone 7 Plus pricing has been cut by $100. The devices are now available starting at $550 and $670, respectively. You can also opt for the iPhone 6S and iPhone 6S Plus which has also been cut by an additional $100 since last year’s Apple event. The iPhone 6S is now starting at $450 and the iPhone 6S Plus starting at $550.

Recommended Videos

Adding to the array of discounted devices, there’s the iPhone SE starting at $350 — making it $50 cheaper than its previous price. Even though it’s not one of the latest iPhones, the SE took first place in the Annual Customer Satisfaction Index in May. The results suggested consumers may be looking for smartphones that are not only smaller, but also less expensive.

Closely resembling the iPhone 7 and 7 Plus, the iPhone 8 and iPhone 8 Plus have the same 4.7-and 5.5-inch screen sizes including chunky bezels. But the main difference falls under the iPhone 8’s backing which is glass, allowing for Qi wireless charging. The new iPhone also uses True Tone technology and has redesigned speakers to deliver 25 percent higher volume.

With the iPhone X, it is clear Apple pulled out all the fancy stops for its 10th anniversary iPhone, including a $1,000 price tag. The device boasts an OLED display, Face ID, and a powerful A11 Bionic chip. It also includes a dual-lens 12-megapixel rear camera and a 7-megapixel front camera along with new augmented reality features.

If you are unsure about which iPhone you want to commit to, there is always the option of signing up for the iPhone Upgrade Program. Starting at $34.50 per month, you can trade in your current iPhone and upgrade to a new iPhone after 12 payments. Although, other companies do have their own plans — like Sprint’s Flex Plan or T-Mobile’s Jump On Demand — Apple’s program is still compatible with all four major U.S. carriers.

Brenda Stolyar
Former Staff Writer, Mobile
Brenda became obsessed with technology after receiving her first Dell computer from her grandpa in the second grade. While…
Galaxy Z Fold 8: Everything we know
Samsung's boldest foldable redesign yet is now official, with a lighter build, a genuinely useful cover screen, and pricing that undercuts the pricier Fold 8 Ultra.
Symbol, Electronics, Mobile Phone

For most of its existence, the Samsung Galaxy Z Fold has solved one problem while creating another. The book-style foldable has let buyers carry a tablet-sized screen in their pocket without actually carrying a tablet. But, through no fault of its own, that came at the cost of a cover screen so tall and narrow that using it one-handed felt unnatural and uncomfortable. 

Viewing content on the inner screen came with giant black bars at the top and bottom, too. Samsung has now fixed that with the Galaxy Z Fold 8, and it's official: shorter, wider, passport-shaped, and a cover screen you can actually type on without contorting your fingers.

Read more
Samsung’s next tracker may look better while becoming harder to actually attach
Samsung may redesign the SmartTag right into an AirTag annoyance
Samsung Galaxy SmartTag 2 in Black and White variants

Samsung appears ready to redesign its Galaxy SmartTag again. This time, the makeover could come at the expense of one of the SmartTag 2’s most practical advantages. SamMobile's latest report has shared the supposed design of the upcoming Galaxy SmartTag 3.

The smart tracker can be seen with a compact squircle-shaped body that resembles Samsung's recent One UI icons and the shape used around newer Galaxy Watch displays. In comparison, the current SmartTag 2 looks a lot different, with a longer pill-shaped body dominated by a big integrated loop at one end. The leaked SmartTag 3 diagram does away with that loop entirely.

Read more
Tecno shows off a bezel-less concept phone that looks achingly breathtaking
Tecno's bezel-free phone could be revealed at IFA 2026 in September.
Tecno camon bezel free concept phone.

Say what you will about bezel-less phones, how bad they are for typing, and how they are a glorified ergonomics nightmare, but you can't deny their charm. For over a decade, smartphone makers have made numerous attempts to reduce or eliminate those black borders. The likes of Vivo went with a sloping screen, while others like the ill-fated Essential and Xiaomi just kept trimming the sides. Apple and Samsung followed in their footsteps, but neither of them has tried anything too audacious lately.

Tecno, it seems, wants to go bezel-less without any tricks. The brand just released a short teaser video showing its "next-gen bezelless concept phone." It's a concept phone, so keep that designation in mind. The brand hasn't said when this phone will be officially showcased, or launched, but IFA 2026 is our best bet. As for the device itself, it just looks stunning, and rumors also suggest that the bezel race will be white hot in 2027.

Read more