AT&T massively reshaped the US mobile industry landscape Sunday with its planned purchase of T-Mobile USA. The stunning $39 billion acquisition will merge AT&T, the second largest wireless carrier, with T-Mobile, the fourth largest, to create the biggest mobile company in the county. This pushes Verizon back to number two and makes Sprint’s number three seat seem even more distant.
If federal regulators approve the deal — and they most likely will — the corporate union will consolidate 90 percent of the wireless business in America down to only three companies with 43 percent to AT&T alone. This likely means big changes for subscribers of both AT&T and T-Mobile (but especially T-Mobile) and they’re not all good. Here are the seven best, worst and ugliest outcomes from AT&T’s purchase of T-Mobile USA.
1. Expanded coverage
Through the purchase of T-Mobile, AT&T gains both additional cell towers and wireless spectrum. This is great news for both AT&T and T-Mobile customers as coverage should increase for all areas. For such benefits to become reality however, AT&T must first enable T-Mobile towers, which transmit a 3G signal at a different frequency than AT&T, to work with current 3G-enabled AT&T phones, and vice versa.
More importantly, AT&T-T-Mobile will sit at the forefront of the 4G movement — the future of wireless. T-Mobile already boasts “the nation’s first 4G network” with its HSPA+ offerings, although it must be said that this is not technically considered 4G to some engineers. AT&T — which also offers HSPA+ but does not advertise it as a 4G connection — has announced plans to launch its 4G LTE network sometime this year. According to AT&T President Ralph De La Vega, the merger will bring LTE access to “95 percent of the U.S. population,” which includes “not just major cities but [also] rural America.”
This is one of AT&T’s best arguments to the US government for why the deal should be approved, as President Obama recently announced the expansion of 4G wireless access nationwide as one of his administration’s top priorities.
2. Higher prices for everyone
Fewer companies means less competition. And despite what AT&T wants you to believe, this always results in higher prices for customers. By swallowing T-Mobile USA, AT&T has killed off a fierce rival — one that has consistently offered better value plans that AT&T couldn’t bend far enough down to hand out. It’s possible that AT&T could hang on to T-Mobile’s budget offerings to keep a hold on the lower-end market, but don’t count on it. T-Mobile is in the no-mans-land area of wireless. One step up from Boost Mobile and Cricket Wireless, but considered a challenger brand when compared to the big three – AT&T, Verizon and Sprint.
Regardless, if the plan is approved, anyone who wants to sign with a major wireless carrier is left with three choices: AT&T-T-Mobile, Verizon Wireless and Sprint Nextel. Unfortunately, Sprint (which came out firmly against the deal) would be roughly one third the size of an AT&T-T-Mobile conglomerate and much less competitive overall. Because of this disparity between carriers, the prices of the US mobile market will be essentially controlled by the top two largest cellular companies: AT&T-T-Mobile and Verizon — not exactly the kind of business environment that results in good deals.
3. T-Mobile users get the iPhone — in a year
Yes, it is a near certainty that current T-Mobile subscribers will eventually have access to Apple’s iPhone without having to switch wireless providers. Seeing as the deal is estimated to take a year to finalize however, access won’t be immediate. As T-Mobile explains in the mandatory set of FAQs released after news of the deal hit the press: “T-Mobile USA remains an independent company. The acquisition is expected to be completed in approximately 12 months. We do not offer the iPhone. We offer cutting edge devices like the Samsung Galaxy S 4G and coming soon our new Sidekick 4G.”
4. Customers will have fewer phones choices overall
While T-Mobile customers should expect to have access to a greater number of phones, the overall number of handsets available to US customers will likely shrink. Rather than continue to offer T-Mobile’s entire phone lineup, AT&T will probably pick a smattering of the most desirable devices to add to its arsenal. (Which phones AT&T chooses depends on how it handles its array of 3G/4G technology choices.)
Also, as the fourth largest carrier, T-Mobile could take chances on untested handsets, like the original Android smartphone, the G1. T-Mobile also allows customers to use unlocked phones, and even offers up unlock codes. AT&T’s careful, lumbering ways will probably prevent all of this, which adds up to less choice for mobile users, not more.
5. Billing cycle changes and higher fees for T-Mobile users
Right now AT&T charges customers for the upcoming month, whereas T-Mobile charges for the month that just passed. Since the AT&T method gets the money in the bank sooner, expect that option to prevail. Also, T-Mobile customers pay less in fees than AT&T customers. Those fees, we believe, will go up.
6. No more “unlimited” data plans
T-Mobile still offers unlimited data plans, while AT&T does not. Or, rather, T-Mobile’s “unlimited” plan give users the ability to use up to 5GB-per-month, for $30. Data usage past the 5GB threshold is throttled. AT&T’s data plans cap out at 2GB, with extra charges for additional data usage. Expect AT&T to offer its 34 million new subscribers the latter.
7. T-Mobile customers get rollover minutes
Despite its reputation as the “worst carrier” in the US, AT&T does have at least one attractive feature: rollover minutes. T-Mobile users, whose minutes currently expire at the end of the billing cycle, can now look forward to the endless build-up of minutes that AT&T subscribers currently enjoy.
Obviously, these will likely not be the only changes. And the exact details should begin to become more clear as the deal reaches its close. In addition to the effects felt by customers directly, this merger stands to significantly alter the US mobile phone industry for years to come. For now, however, the fate of America’s wireless industry rests on the federal government, which must decide whether or not all this is a good idea.
we have been customers with t mobile for over 10 years now and we have always been very satisfied with their customer service and the plans they have provided and with this new change I really think that AT&T should grandfather these existing new customers with their existing plans so that AT&T will keep all these existing customers happy and do a great deal of business with us. I have always believe that if listen to the voice of your customers and keep them happy you will be more successful in the years to come. If we cant keep our existing services, I will personally change my carrier elsewhere because I think that will be plain o rubbish to change and have no loyalty toward us who have been with t mobile for a such long time.
I love that the only two things that people could be “happy” with are: expanded coverage (though I doubt it will be that much better, nor do I think it will happen right away) and roll over minutes which is a joke – who the hell goes over their minutes anymore?
I’ll be curious to see what happens and how many people will leave for another carrier? Will AT&T allow for people to opt out of their contracts if they’re forced to pay more?
Could someone please tell me in plain English what is going to happen to my T-Mobile account if and when the merger with AT&T occurs. All I can gather from all this "teckie" talk is that it isn't going to be good for me! What happens with our present account plans? For instance, the two year contract I've had for who knows how many years? Will that be likely to change in mid-stream??
Nothing will happen as long as you just keep paying your bill. You won't be forced to change to an ATT plan until you upgrade your device, move, or change the owner of the account.
The only exception to this is the Tmobile@home home phone service and Tmobile wifi calling, which have already been dropped by tmobile and any change to devices or plans on your account already turns these features off on your account…
So when will tmobile stop accepting new customers?
Att does market their HSPA+ as 4G now. Atrix and Inspire 4G ring any bells?
Both ATT and T-Mobile have stated that all T-Mobile contracts and plans in force will continue. What typically happens with ATT is that you will keep that plan as long as you make no changes, change your address, change who has financial responsibility for the account, or upgrade to a new device and then they will force you to switch your account to whatever is on offer at the time.
I have been selling ATT/cingular for 7 years and this is always how it has gone as they gobbled up other carriers, split/merged/split/merged, etc.
I'm feeling sorry for 100,000 workers that aren't going to have a salary within the next 2 years thanks to the merger. If you think of the greater good of the merger then i'ts great that that 95% of the US population will have 4G LTE access, even in the rural areas.
Being a T-mobile contract customer I'm finding it hard to be happy about the merger as I know the cell phone plan prices are going to go higher, the service & innovation we have enjoyed with T-Mo will sink to an unacceptable level with AT&T.
I'm sure the regulators will insist on concessions to other smaller companies before putting their seal of approval on this AT&T & T-Mo merger. If this happens then prepaid companies like Tracphone, Net10 and Straight Talk can offer much lower prices on their prepaid plans.
In fact I'm going to change from my T-mobile contract to Net10 prepaid once my contract expires so that I can control my cell phone expenses for the next year and a half till the dust settles on the pricing and the customer service is more solid.
Actually I think Net10's prepaid plans are much cheaper than having a contract and they also use the networks of Verizon, AT&T & T-Mobile so you get the best coverage from coast to coast.
Here is a similar story
AT&T announced yesterday that it has reached a deal to acquire T-Mobile. It cost AT&T $39 billion to become the most powerful carrier in the US.
According to Ars Technica, AT&T confirmed a $39 billion deal with T-Mobile's parent company, Deutsche Telekom, that will see T-Mobile's become part of AT&T, making them the largest cellular carrier in the U.S., and the only one offering GSM phones.
Thus far the fawning corporate media has sort of stood in awe of the deal. They haven’t really been reporting about how the AT&T takeover of T-Mobile is actually bad news for consumers. They have been talking about it like it’s some kind of quasi noble act where there are no victims and that AT&T is only in this position because they are the best at what they do. So far the only people in the media who get how bad this deal might be for consumers is the tech media, but we’re only talking about a very small percentage of the press. That’s not enough to inform the voting public.
T-Mumble can take their phones, plans and fake advantages and blast them where the sun don't shine. The best thing that could happen from this deal is that AT&T (SBC to us old timers) makes T-Mumble disappear – immediately.
All gone – Poof..!!! Dust…hollow space….wasteland…..smudge…
I'm sure that AT&T has been dying for ages to wave that evil, "disappearing" magic wand at all of us money-saving, fewer call-dropping, happy with cutomer service loyal T-Mobile customers. I only hope that federal regulators keep consumer best interests in mind, which would mean no merger
tree, you realize that "Winski" is almost certainly a troll?
AHAHAHA you said Happy with T-Mobile Customer Service. Nice Funny!
This is actually really bad if you know economics well enough…
You’re already missing out if u have att/tmobile or sprint anyway…