Make no mistake about it: LG’s new flagship Optimus 4X is a good-looking phone. But for people who care a little more about style and a little less about how many cores a phone has, LG has also used Mobile World Congres 2012 to introduce L-Style, the design language for fashion phones including the L3, L5 and L7. LG likes to use some interesting terms to describe just what this means, including a “sensuous” slim shape, “harmonized” design contrast, and “floating mass technology,” but really it boils down to this: They’re slim, square, and the backs are soft. Frankly, they’re pretty sharp phones. Check out the gallery above for a better look at what sets the L3, L5 and L7 apart.
by Nick Mokey
Nick Mokey is a magazine journalism graduate from Syracuse University's S.I. Newhouse School of Public Communications, located in Syracuse, New York. Prior to writing for Digital Trends, he was a columnist and later head opinion editor at S.U.'s independent student newspaper, The Daily Orange. Nick has also interned for and contributed to Popular Mechanics magazine. Besides toying with computers and gadgets, he enjoys running, motorcycling, camping, and finding absurd deals on Craigslist.