Last week, an invitation to a special Samsung event did the rounds, but rather than the company’s usual Unpacked logo and glitzy location, it was written in German and the event itself was to be held in Samsung’s own store in Frankfurt. The slogan across the top of the document was translated into English, and found to say “ So big can be small. And so small can be big,” or words to that effect, plus there was a familiar “S” logo in the background too.
This was all taken to be proof of a Galaxy S3 Mini device, and that Samsung was preparing it for launch at the October 11 event. Now, with a day to go until the mysterious event, Samsung’s Mobile Communications boss, JK Shin, has spilled the beans in a chat with the Korean press.
He appears to have confirmed that the event is indeed for a Galaxy S3 Mini, with TheVerge.com translating the article and finding these words “We’ll be launching a 4-inch Galaxy S3 on the 11th in Germany,” and adding that “there’s a lot of demand for a 4-inch screen device in Europe. Some call it an entry-level device, but we call it ‘mini.’”
You can read the Korean report here, but Google Translate doesn’t do as good a job as whoever translated for TheVerge.com.
Leaked specs recall the Galaxy S Advance
This isn’t the first we’re hearing of the Galaxy S3 Mini though, as it has previously been leaked after it was spotted in T-Mobile Netherlands computer system, where it was listed as having a 4-inch screen with an 800 x 480 pixel resolution, a 5-megapixel camera and a 1GHz, dual-core processor. Sammobile.com also repeated these specs in its own leak, and added a possible 250 euro/$320 price tag for good measure.
While this spec list is a considerable step down from the Galaxy S3 we’re already familiar with, that low-end price tag is less than half the cost of the full-size model, potentially pitting the S3 Mini up against Apple’s cheaper iPhone 4S, and leaving the iPhone 5 to its big brother.
The only thing is, the above specification is almost identical to the Galaxy S Advance, a re-worked version of the original Galaxy S which was released earlier this year. Could Samsung be taking the S Advance’s internals and popping them inside an S3-style body, purely to pull the range together and make it easier for the marketing folk? If so, that could explain why it’s not making a big deal over the S3 Mini’s release.
Whatever happens, we’ll find out tomorrow, October 11, when Samsung unveils something small in Frankfurt.