It’s the so-called best time of the year, and John Legere is driving the T-Mobile hype train at full speed. After handing out gifts to existing customers, as well as Sprint, AT&T, and Verizon customers, the T-Mobile CEO released two videos this week wishing everyone a happy holiday. Dissing the competition is what Legere does best, so it can’t be a surprise that he took the time to do that as well.
The first video has Legere leading a chorus of popular holiday songs, only the words have been changed slightly. Okay, they were changed dramatically. Jingle Bells has been changed to Sprint Like Hell and Santa Claus is Coming to Town is now The Un-carrier is Coming to Town. You will also hear newer versions of The Little Drummer Boy and Deck the Halls.
Also, you can share the video via Twitter for a chance to win a cool prize from T-Mobile, if you use the #10DaysUncarrierContest hashtag. T-Mobile will pick one winner each day from December 14 through December 23 for various prizes like smartphones, chargers, Bluetooth speakers, smartwatches, and more.
Legere followed up with yet another video today thanking customers for a fantastic year. This video show him baking cookies frosted with the un-carrier deals that T-Mobile cooked up during the year. Legere reminds us that T-Mobile is the fastest growing wireless carrier, has the fastest 4G LTE network, is on the top of JD Power’s care list, and ranked number one with Consumer Reports.
Or course, Legere noted that none of this could be achieved without the best customers in the world. More than 28 million new customers joined T-Mobile since the Un-carrier program started.
Wait a minute, didn’t Legere have anything to say about the other carriers? Of course he did. Legere took the time to bake a few special cookies for AT&T and Verizon. He promised to send AT&T CEO Randall Stephenson and Verizon CEO and chairman Lowell McAdam a few. We’re sure they can’t wait.