Can’t promise bells, but Uber will deliver free ice cream on demand this Friday

By Bruce Brown July 13, 2016

Ice cream’s always good but in the heat of summer, it’s especially wonderful. If you grew up in a neighborhood where summertime meant ice cream trucks driving through to the tune of ringing bells or circus music, get ready for this Friday, July 15. Uber drivers may not be ringing bells but they will deliver free ice cream on demand in more than 400 cities around the world, including some cities where the ride-sharing service doesn’t currently operate.

You won’t need to take a ride when the Uber car shows up, but you will have to get your order in between 11 a.m. and 3 p.m. local time. An Uber driver will deliver a “flavorful frozen concoction” of Magnum brand ice cream to your location, according to Silicon Beat.

Last year Uber delivered ice cream in over 250 cities around the world, but only to cities with Uber service. It also used a range of ice cream suppliers in the promotion. This year in the U.S. Uber’s ice cream day is all about Magnum. Magnum is a multinational Unilever brand. Unilever also owns the Klondike, Breyers, and Ben and Jerry’s brands, so get your napkins ready, because it sounds like good-tasting ice cream is coming your way if you live in one of the covered cities.

You can check to see if your city is included at this website. Buffalo, New York is one of the cities on the list that doesn’t currently have Uber service, but residents will nevertheless be able to hail ice cream on Friday, even if they can’t call for rides. If you don’t already have the Uber app, which you will need to get ice cream in any of the cities in the promotion, you can get the app at this link.

You also might notice that 19 of the cities listed are in Australia and New Zealand where they’re in the middle of winter, but hey, ice cream is always good — it’s just better in the summer.

If you live in a city where UberEATS operates, you’ll get ice cream on Friday if you order through the UberEATS app or through UberEATS.com.

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Digital Trends Contributing Editor Bruce Brown is a member of the Smart Homes and Commerce teams. Bruce uses smart devices…

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