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Microsoft pits the Lumia 920 camera against the iPhone 5 and HTC myTouch

Check out our review of the Nokia Lumia 920 Windows 8 phone.

Ever wondered how the camera of Windows Phone 8 device stacks up against Android and iOS? A new promotional video from Microsoft called “Meet Your Match” pits HTC’s Windows Phone 8X and Nokia’s Lumia 920 head-to-head against Apple’s iPhone 5 and HTC’s Android-based myTouch.

Microsoft’s Ben Rudolph showcased the Windows Phone 8X camera by taking a photo of a family of five in Santa Monica, Calif. known as the Cooks. Rudolph snapped one photo with the Windows Phone 8 device and another with the myTouch handset, which belonged to a member of the Cook family.

The results showed that the image taken with HTC’s Windows Phone 8X produced a larger photo with better lighting and more background, while the myTouch photo appeared squished and slightly too dark. The second test compared Nokia’s Lumia 920 and Apple’s iPhone 5, and produced a similar conclusion.

In addition to demonstrating the quality of the photos, Rudolph also shows users how to share a photo using either of these Windows Phone 8 devices. At the end of the trial, each participant was able to keep the Windows handset used in the demonstration if they chose to do so. The test was derived from a similar “experiment” Microsoft held at last year’s Consumer Electronics Showcase known as “Smoked by Windows Phone.” According to the official Windows blog, Microsoft has held more than 250,000 challenges in 54 countries since then.

Though we can’t trust a WP8 camera test funded by Microsoft, the company is smart to highlight the photography features built into these Windows Phone 8 devices. For Nokia’s Lumia 920 , the camera is one of the device’s standout features, as it packs an 8.7-pixel PureView camera into its body. HTC’s device also has a camera worth bragging about. As we acknowledge in our review of the Windows Phone 8X, its 8-megapixel rear facing camera features a dedicated ImageSense camera-processing chip, which means that it’s one of the higher-end camera phones on the market.

While the video does well to capture the enhanced photography features that come with these Windows Phone 8 devices, it begs the question as to whether or not an improved camera is enough to sway avid Android and iOS users.

As Microsoft releases these video advertisements for its Windows Phone 8 flagships,  a number of users have reported bugs with both the Lumia 920 and HTC Windows Phone 8X. Owners of the devices have said that the 8X randomly reboots itself, and the 920’s battery appears to be performing poorly. Some users have also said that freezing  sometimes occurs with Nokia’s Windows Phone 8 variant.

Check out the videos below to get a glimpse of the camera performance on both devices.