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Home Theater Market Trends

Every so often we like to take a look at the top sellers at Amazon.com in various Home Theater categories. We use this information as a thermometer to roughly gauge the market as a whole (at least that’s what our crack market research team tells us we can do). There are always some interesting tidbits of information that emerge.

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Top Sellers at Amazon.com

TVs

  1. Sharp LC19SB27UT 19-Inch 720p LCD HDTV, Black
    • 4.4 out of 5 stars (25 customer reviews)
    • Price: $167.00
  2. Toshiba 15LV505 15.6-Inch Widescreen LCD TV with Built-in DVD Player (Black)
    • 4.4 out of 5 stars (282 customer reviews)
    • Price: $176.72
  3. Samsung LN40C630 40-Inch 1080p 120 Hz LCD HDTV (Black)
    • 4.8 out of 5 stars (19 customer reviews)
    • Price: $809.99
  4. Hitachi L19D103 19-Inch 720p LCD Flat Panel HDTV/DVD Combo, Black
    • 4.6 out of 5 stars (10 customer reviews)
    • Price: $189.99
  5. Samsung LN46C630 46-Inch 1080p 120 Hz LCD HDTV (Black)
    • 3.8 out of 5 stars (16 customer reviews)
    • Price: $989.00
  6. Samsung UN55B8000 55-Inch 1080p 240 Hz LED HDTV
    • 4.2 out of 5 stars (134 customer reviews)
    • Price: $2,199.00
  7. Proscan 32LB45Q 32-Inch 1080p LCD HDTV, Black
    • 3.5 out of 5 stars (28 customer reviews)
    • Price: $348.00
  8. Sharp LC22DV27UT 22-Inch LCD HDTV with Built-In DVD Player, Black
    • 4.4 out of 5 stars (29 customer reviews)
    • Price: $289.99
  9. ViewSonic VT2430 24-Inch 1080p LCD HDTV
    • 4.0 out of 5 stars (68 customer reviews)
    • Price: $248.21
  10. Sony BRAVIA S-Series KDL-32S5100/9 Professional 32-Inch 1080p LCD HDTV, Black
    • Only 13 days in the top 100
    • Price: $479.99

Interesting data points:

  • All 10 TVs are LCD
    • Plasma doesn’t show up on the list until #16 (and it’s a Samsung, not a Panasonic)
  • 40% are still 720p TVs, but that’s probably because…
  • 70% of the TVs are less than 40″ screens. Five are less than 30 inches.
  • 2 of them are 120 Hz, only 1 is a 240 Hz model
  • There are no 3D TVs on the list
    • The first 3D TV appears at #12, so they’ll start to make the top 10 very soon
  • Samsung might be slipping, only 3 of the top 10 this time


Receivers

  1. Sony STR-DH100 2-Channel Audio Receiver
    • 4.3 out of 5 stars (41 customer reviews)
    • Price: $127.45
  2. Onkyo TX-SR608 100-Watt 7.2-Channel A/V Home Theater Receiver
    • 3-D ready HDMI 1.4
    • Price: $499.00
  3. Sony STR-DH800 7.1-Channel Audio Video Receiver
    • 4.4 out of 5 stars (77 customer reviews)
    • HDMI 1.3
    • Price: $212.23
  4. Sony STR-DH810 7.1-channel Blu-ray Disc A/V Receiver with 7 HD Inputs
    • 5.0 out of 5 stars (2 customer reviews)
    • HDMI 1.3
    • Price: $285.35
  5. Onkyo TX-8255 Stereo Receiver
    • 4.7 out of 5 stars (51 customer reviews)
    • Price: $169.99
  6. Onkyo TX-SR508 7.1-Channel Home Theater Receiver
    • 3-D ready HDMI 1.4
    • Price: $349.00
  7. Onkyo TX-SR308 5.1-Channel Home Theater Receiver
    • 3-D ready HDMI 1.4
    • Price: $229.99
  8. Pioneer VSX-820-K Audio Video Receiver
    • Available for Pre-order
    • 3-D ready HDMI 1.4
    • Price: $299.00
  9. Yamaha HTR-6240BL 525-Watt 5-Channel Home Theater Receiver
    • 4.0 out of 5 stars (51 customer reviews)
    • HDMI 1.3
    • Price: $237.29
  10. Sony STR-DH510 5.1-channel High-Definition AV Receiver
    • 3.0 out of 5 stars (1 customer review)
    • Price: $189.72

Interesting data points:

  • SONY and Onkyo Rule this list
  • The most expensive receiver costs $500
  • 7.1 systems are slowly becoming the norm
  • All of the Onkyo multi-channel units (3 total) and the Pioneer (pre-order) support 3-D ready HDMI 1.4
  • There are actually two 2-channel receivers on the list.

Blu-ray Players

  1. Sony BDP-S360 1080p Blu-ray Disc Player
    • 4.0 out of 5 stars (226 customer reviews)
    • Price: $129.99
  2. Panasonic DMP-BD70V Blu-ray Disc/VHS Multimedia Player
    • 4.3 out of 5 stars (89 customer reviews)
    • Price: $139.99
  3. Samsung BD-C5500 1080p Blu-ray Disc Player
    • 3.5 out of 5 stars (32 customer reviews)
    • Price: $161.00
  4. Sony BDP-N460 Blu-ray Disc Player (Black)
    • 4.3 out of 5 stars (201 customer reviews)
    • Price: $159.00
  5. Panasonic DMP-BD85K WiFi Enabled Blu-Ray Disc Player
    • 4.4 out of 5 stars
    • Price: $244.45
  6. Samsung BD-C6500 1080p Blu-ray Disc Player
    • 3.5 out of 5 stars (52 customer reviews)
    • Price: $224.00
  7. Samsung BD-C6900 1080p 3D Blu-ray Disc Player
    • 3.4 out of 5 stars (12 customer reviews)
    • Price: $399.99
  8. Panasonic DMP-BD65 Blu-Ray Disc Player (Black)
    • 3.9 out of 5 stars (17 customer reviews)
    • Price: $150.89
  9. OPPO BDP-83 Blu-ray Disc Player with SACD, DVD-Audio, and VRS Technology
    • 4.8 out of 5 stars (235 customer reviews)
    • Price: $499.99
  10. LG BD550 Blu-Ray Disc Player
    • 4.1 out of 5 stars (14 customer reviews)
    • Price: $152.95

Interesting data points:

  • Oppo BDP-83 is the most expensive unit on the list and its rated 4.8 stars by 235 users
  • The top ten consists of 5 different manufacturers
  • Samsung has the most units on the list with three
  • Eight of the top ten offer some sort of streaming service (Netflix, Amazon, Blockbuster, etc)
  • There is, in fact, one 3D Blu-ray player on the list
  • The Sony BDP-S360 has been in the top 100 for 388 days, despite the lack of streaming service.


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