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People spend more time on social networks than they do looking at porn — and that's just the tip of the information iceberg from "Socialnomics" creator Erik Qualman.

Here’s a little tidbit we didn’t expect: Social media has overtaken looking at pornography as the No. 1 most popular activity on the Internet.

That staggering fact is one of many discoveries by Internet research project “Socialnomics,” founded by Erik Qualman, who is the only person we’ve ever heard of who could call himself a “social media guru” without seeming like a total tool. He’s also the author of the book Socialnomics: How social media transforms the way we live and do business, and works as an MBA professor at the Hult International Business School, along with an amazing string of other impressive professional endeavors.

Comparing social media and porn is only a small fraction of the staggering statistics uncovered by Qualman, who just released a video (below) detailing some of the amazing tidbits about the connected world in which we now live.

For instance, did you know that 1 in 5 couples met online, or that the same number blame Facebook for their divorce? How about the fact that YouTube is the world’s second largest search engine; or that Groupon will reach $1 billion is sales faster than any other company in history. Yeah, us either.

While the below video has tons of interesting facts, the information extravaganza continues at the Socialnomics website, where Qualman has amassed the most impressive cache of information about social media we’ve ever encountered. The data encompasses not just statistics about social media services themselves, but also about the people who use them. For instance, over 50 percent of the world’s population is under the age of 30; or that the US Department of Education found that, on average, students who take online courses outperform those who actually lug themselves to a classroom.

Check out some of the most interesting Internet and social media-related facts in this video:

Showing 16 comments

  1. Greg Johnson at 8:17pm 30th June 2011 Why not go with the Anthony Wiener solution? Both!
  2. Gil Cottrell at 5:53pm 30th June 2011 I don't think so......
  3. Trip Affleck at 9:19am 30th June 2011 only because kids can use it; which is a point AGAINST social media, in my book.
  4. Richard Wills at 5:55am 30th June 2011 What planet are you from.
  5. Christian Dillon at 4:35am 30th June 2011 hey you just gave me a great idea!
  6. Wendrich J. Montero at 3:58am 30th June 2011 hahhaha interesting!
  7. Digital Trends at 3:53am 30th June 2011 Bill, I would not want to get social with you on this stuff! :P
  8. Digital Trends at 3:52am 30th June 2011 hahaha Chris!!
  9. Bill Roberson at 3:50am 30th June 2011 Time for social porn media!
  10. Chris Johnson at 3:48am 30th June 2011 Who ever came up with this survey obviously has never seen my browser history.
  11. Robert W. Burnham at 3:47am 30th June 2011 Prove it.
  12. Oscar Mederos at 3:47am 30th June 2011 Thank you :)
  13. Somphou Keomisy at 3:47am 30th June 2011 lol..i want a recount..i doubt it very much..
  14. Digital Trends at 3:46am 30th June 2011 Link deleted! FAIL
  15. Ian Bell at 8:45pm 29th June 2011 I had no idea porn was THAT popular on the net. I knew it was a big thing, but not that much haha.
  16. Dave Wright at 3:44am 30th June 2011 So there is a glimmer of hope for society...
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