Skip to main content

Whatever happened to all that ALS Ice Bucket Challenge money?

mass-ice-bucket-challenge
Image used with permission by copyright holder
Last summer, people kept cool by dumping buckets of ice water on their heads to raise awareness and money for ALS. The wildly popular campaign, which seemingly broke every fundraising record and also dominated social media for months, ultimately raised $115 million for the debilitating disease, with some 2.5 million Americans donating to the ALS Association.

But like all fads, after the brouhaha ended, people seemed to forget that the movement was about more than giving yourself hypothermia — so where did all the money go? According to the ALS Association, thus far, “$47.1 million, has been spent or budgeted toward specific purposes,” whereas the rest of the money will ultimately be divided up among five main buckets of their own.

As CNN reports, the largest chunk of the $115 million will go towards research. $77 million, representing 67 percent of the money raised, will go to scientists, researchers, and doctors searching for a treatment or cure to the disease. Today, patients only have between two and five years to live after being diagnosed, and there is only one medication that appears to “modestly extend survival.”

But experts are hopeful that this cash injection could go a long way in changing the current tragic reality of ALS. Dr. Jonathan Glass of Project MinE, which has received $1 million to fund their research, told CNN, “Right now we have very few things that we can do for these patients to keep them alive longer. If we can take a disease that kills you in three years and make it a chronic disease that you live with for 10 or 15 years, I think we’ve done something very big.”

The second largest expenditure with the money raised from the Ice Bucket Challenge will go to “patient and community services,” including 39 local ALS chapters and 48 ALS treatment centers. These organizations help patients live with the disease, and provide support and best-in-class medical attention. Then, another $10 million is being allocated to initiatives geared towards “public and professional education,” which would not only raise awareness about the disease, but also provide healthcare professionals with the best available resources to help their patients.

The fourth bucket, worth $3 million, will be dedicated to continuing the fundraising efforts that were so successful last summer. It will cost some money to maintain the relationships formed during the Ice Bucket Challenge and to keep the Association and its work in the forefront of our minds. And finally, $2 million is to be spent on logistics, such as “external processing fees.” After all, accepting donations and maintaining a website can be expensive work.

So there you have it, America. Your shivers and dollars are being put to good use … a year later.

Editors' Recommendations

Lulu Chang
Former Digital Trends Contributor
Fascinated by the effects of technology on human interaction, Lulu believes that if her parents can use your new app…
X (formerly Twitter) returns after global outage
A white X on a black background, which could be Twitter's new logo.

X, formerly known as Twitter, went down for about 90 minutes for users worldwide early on Thursday ET.

Anyone opening the social media app across all platforms was met with a blank timeline. On desktop, users saw a message that simply read, "Welcome to X," while on mobile the app showed suggestions for accounts to follow.

Read more
How to create multiple profiles on a Facebook account
A series of social media app icons on a colorful smartphone screen.

Facebook (and, by extension, Meta) are particular in the way that they allow users to create accounts and interact with their platform. Being the opposite of the typical anonymous service, Facebook sticks to the rule of one account per one person. However, Facebook allows its users to create multiple profiles that are all linked to one main Facebook account.

In much the same way as Japanese philosophy tells us we have three faces — one to show the world, one to show family, and one to show no one but ourselves — these profiles allow us to put a different 'face' out to different aspects or hobbies. One profile can keep tabs on your friends, while another goes hardcore into networking and selling tech on Facebook Marketplace.

Read more
How to set your Facebook Feed to show most recent posts
A smartphone with the Facebook app icon on it all on a white marble background.

Facebook's Feed is designed to recommend content you'd most likely want to see, and it's based on your Facebook activity, your connections, and the level of engagement a given post receives.

But sometimes you just want to see the latest Facebook posts. If that's you, it's important to know that you're not just stuck with Facebook's Feed algorithm. Sorting your Facebook Feed to show the most recent posts is a simple process:

Read more