South by Southwest

South by Southwest may have started as a film and music festival, but these days it’s the Interactive portion that draws geeks, entrepreneurs and social-media moguls from all over the country. From new apps and startup announcements to celebrity appearances and brilliant keynotes, Austin becomes the center of the tech universe for a week, and we’ll be covering it all.

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Cool Tech

EA and Oculus talk virtual reality at SXSW

What does our VR-powered video gaming future look like? Executives from Electronic Arts and Oculus VR have been answering questions on the latest capabilities of the technology at the SXSW festival.
Social Media

Drink up and log in: Livr is the (fake) social network you need booze to use

Livr wants to be the go-to social network for drinkers. You can't gain access to it, though, unless you fail a breathalyzer test. In other words: the sober need not apply.

Apple brings iTunes Festival to US for first time, launches at SXSW

Apple is bringing its iTunes Festival to the US for the first time, with Austin's SXSW film, tech and music bash hosting the event next month. Artists include Coldplay, Imagine Dragons, Pitbull, Keith Urban, and ZEDD.