Market analysis firm Cymfony has released a brief research report, “A Blue Christmas for Blu-ray” (available for download with registration) which reports results from combing through more than 17,000 postings in blogs and online discussion boards during October and November 2006. The results? Sony’s next-generation Blu-ray technology is awash in negative buzz, as online consumers express skepticism over Sony’s ability to deliver a market-defining technology, and express resentment that the PlayStation 3 video game console has been rendered expensive—and hard-to-get—because of the company’s decision to include a Blu-ray drive.
Digital Trends
