Digital Trends
You’ve seen their cars, you might even drive one. Yet you’ve probably never considered using a Hyundai mobile phone. But the company is entering the UK mobile phone market, and plans to have between 3-5% of it within five years – some high ambitions for an already crowded field.
The company’s plan is to initially use the Advantage Cellular hub. Advantage is a company that spans the entire telecoms chain, so Hyundai can be up and running quickly.
The European Commission is taking steps to change the termination fees, which are the amounts mobile operators charge each other to use their networks. The plan is that by 2011 those figures will be harmonized across Europe, as opposed to the national fees currently enacted – currently 27 different ones. The belief is that this will result in lower call costs for consumers.
These termination fees are nine times higher for mobiles than for landlines, according to the BBC, ranging from two Euro cents a minute in Cyprus to 18 Euro cents a minute in Bulgaria. The estimate is that by bringing all these fees into line, calls could become 70% cheaper.
Speaking in Bulgaria, Google vice president, Internet evangelist, and co-father of the Internet Vinton Cerf said Google would pursue antitrust complaints with U.S. telecommunications companies if “something bad happens” as a result of telecommunications providers implementing tiered access schemes for data to preferentially traverse their networks.
Cerf noted that Google would be please if legislators can reach a consensus legislation mandating network neutrality, whereby all data on the Internet would be treated with equal priority at so-called best effort rates-that is, data is transmitted between providers and users to the best of the intervening networks’ capability, regardless of the nature, origin, or destination of the information.
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