Tag archive: cashback

Two years ago Microsoft started offering search users a cashback program for buying items through its Internet search service. Now, Microsoft has announced it is shutting down the service effective July 30, 2010…and all signs point to the main reason being lack of user interest. Microsoft initially launched the Cashback program back in 2008 as an incentive to get users to user Windows Live Search; the Cashback incentive program moved… Read More

Looking to increase its share of the online search market—currently dominated by Google, with Microsoft target Yahoo in a distance second place—Microsoft has unveiled Live Search cashback, a program that rewards users for purchasing selected products through Windows Live Search. Microsoft is hoping that offering buying deals will lure online shoppers away from Google and Yahoo…and encourage retailers to partner with… Read More