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EA Officially Brings Scrabble to Facebook

EA Officially Brings Scrabble to Facebook

The copyright infringement tiff between game makers Hasbro and Mattel over the popular Scrabulous online game has come to a sanctioned end, with game giant Electronic Arts has announced an official version of the classic board game Scrabble will appear on the social networking site Facebook later this month…but it’s available now on EA’s own Pogo online gaming site.

“Scrabble is one of the best social game brands in existence and we’ve worked diligently with the Hasbro team to ensure that regardless of the platform you’re playing, you’ll be able to enjoy a world class version of Scrabble with friends or family,” said EA Hasbro Games general manager Chip Lange, in a statement. “We’re delighted to be bringing communities everywhere access to one of their favorite games.”

EA Announces First Hasbro Casual Games

EA Announces First Hasbro Casual GamesBack in August, video game developer and publisher Electronic Artsstruck a deal with traditional game-maker Hasbro to bring versions of the company’s classic games like “Monopoly” and “Littlest Pet Shop” to screens everywhereunder its newly-created casual gaming arm. Today, EA announced the first wave of games to be produced under the deal, including “Trivial Pursuit,” “Yahtzee,” “Risk,” and “Monopoly,” along with withWii and DS versions of “Littlest Pet Shop” and “Nerf N-Strike” due in time for 2008’s end-of-year holiday season. EA is also developing versions of “Monopoly” and “Scrabble” for multiple platforms,with other titles set to be announced later this year. “EA and Hasbro want to give families new ways to enjoy games; we want give them a new way to come together, connect, spend time and have funaround the TV or online,” said EA’s VP and general manager of the company’s Hasbro Studio Chip Lange, in a statement. “Bringing the spirit of these games to life as video games has allowed us tocreate really unique and creative experiences for families and friends of all ages to enjoy together at home or online.”

Mobile gamers can already get to mobile versions of Scrabble and Yahtzee Deluxe via their handsets, with “Monopoly Here & Now,” “Trivial Pursuit,” “Risk,” and “Yahtzee Adventures” set to become available in the next few months. Meanwhile, EA’s Pogo.com will offer online “Monopoly” and “Yahtzee” multiplayer games, with a version of “Trivial Pursuit” set to launch “this fall.” EA also plans a PC-based game based on the buzzer-braying classic tabletop game “Operation” for the latter half of 2008.

EA Signs Massive In-Game Ad Deals

Video game behemoth Electronic Arts announced today that it has entered into an agreement with Massive, Inc., to provide dynamic in-game advertisements for EA’s Xbox 360 and PC titles to clients around the world. Under the deal, downloaded in-game ad elements will be updated and changed in real time, keeping ads fresh, unexpected, and relevant for gamers. The first game to be “ad-ed up” will be Need for Speed Carbon, the next installment of the company’s Need for Speed franchise.

EA talking with MS over Xbox Live

That’s according to the new head of EA Sports Nation, Chip Lange, who was interviewed recently by US website IGN Sports, and told the site that his group is still “actively talking” with Microsoft in an attempt to hammer out their differences over support for the online service.

EA’s lack of support for Live has been a major stumbling block for the service, with the pinch being felt especially in terms of the company’s massive-selling sports titles. Many of those are online-enabled on the PS2 this Christmas – but on the Xbox, despite the more advanced online gaming setup, they remain resolutely offline, a state of affairs which has frustrated consumers.

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