Folks have been saying for years that the “3D Internet” is going to be the next big thing, with everyone piloting avatars around in simulated 3D environments, chatting each other up, and (of course!) engaging in lots of lucrative e-commerce. And, certainly, tens of millions of people do something very much like that today, between smashing monsters in World of Warcraft to buying virtual fasions and bling-bling in Linden Lab’s Second Life. The problem, of course, is that you can’t take it with you: no matter what level you reach in WOW—or what a cool skin you’re wearing in SL—moving from one world to another means logging out and starting all over again.
Tag Archive: Colin Parris
IBM to Run Its Own Second Life
Technology giant IBM has long been one of the most prominent corporate presences in Linden Labs‘ virtual world Second Life—and it turns out the company like SL so much, it’s planning to set up its own private world. Earlier this week, IBM announced it will be the first company to host regions of the Second Life environment behind its corporate firewall.
Universe-Hopping for Avatars?
Coinciding with the Virtual Worlds Conference and Expo opening today in San Jose, IBM and Linden Labs—the folks who run the popular virtual world Second Life—have announced they intend to develop standards and technologies which will enable world users to move seamlessly between virtual worlds, taking their precious avatars—and, of course, all their virtual commerce capabilities—with them as they go.
“As the 3D Internet becomes more integrated with the current Web, we see users demanding more from these environments and desiring virtual worlds that are fit for business,” said IBM’s VP of digital convergence Colin Parris, in a statement. “IBM and Linden Lab’s working together can help accelerate the use and further development of common standards and tools that will contribute to this new environment.”

