Sony's third generation RX10, the Mark III, takes the best of the RX10 II and pairs it with a capable 25x Zeiss lens with optical image stabilization. The lens covers a long focal range, and uses Sony's latest lens technologies.
With a 30x optical zoom and OLED viewfinder, Sony claims its new HX80 is the world's smallest compact camera with such specs. It is nearly identical to last year's HX90V. Also, Sony announced an upcoming wireless flash system.
Sony's digital camera announcement at CES 2014 included just two models: the Alpha a5000 mirrorless interchangeable lens camera, and a budget compact, the Cyber-shot W830. There's also a new black version of a 55-210mm lens.
Sony's new Cyber-shots, which include a megazoom, an ultra-compact, and a rugged model, offer improved performance and features over previous models, including sensors, autofocusing, image stabilization.