Fujifilm
Photography

Fuji’s latest mirrorless boasts an unobstructed flip screen for selfie lovers

Fujifilm's latest budget mirrorless offers a 100 percent view on the selfie screen -- but sacrifices the hot shoe slot and a few megapixels. The tilt screen also slides up so the camera doesn't block the screen while flipped…
Photography

Fujifilm is expanding with third plant for semiconductors and image filters

Fujifilm's semi-conductor subsidiary -- which manufactures color filters for digital camera sensors -- is expanding with a third plant. The company announced the expansion earlier today.
Photography

A (sort of) free firmware update gives the Fujifilm X-T2 tethering capabilities

Shooting and saving (or displaying) directly to a computer will soon be possible on Fujifilm's flagship X-T2 with a firmware update. While Nikon and Canon tethering is built-in to Adobe Lightroom, it will cost X-T2 users $79.
Photography

Fujifilm releases new ‘black’ and ’sky blue’ Instax Mini film

As a result of a survey recently posted on its Facebook page, Fujifilm has announced the release of two new colors its Instax Mini film packs will be offered in, "black" and "sky blue."
Photography

Designer inspired by Iceland creates holographic dress with a photo printer

The secret behind the shimmery material in Yuima Nakazato's work involves images printed onto a film-like material, then folded into more than 1,000 shapes. Fujifilm recently shared its part in the designer's creative process.
Photography

What a tease: Fujifilm offers glimpse of upcoming square instant film camera

Fujifilm announced last month that a square instant film camera was in the works, but now the company has released a glimpse of what that camera looks like. So what does Fujifilm's square format revival look like?
Photography

Another camera giant has filed a lawsuit over 'gray market' products

Fujifilm is seeking damages from over 50 defendants alleging the sale of "gray market" products -- and it's not an uncommon occurrence. So what's up with the Fujifilm lawsuit, and how can consumers avoid a counterfeit?
Photography

Looking for a new camera? The latest gear to emerge at Photokina 2016

Camera addicts had no shortage of new tech to drool over as Photokina 2016 brought several major announcements this week. From a 60 fps burst capture to a medium-format mirrorless, here are best cameras of Photokina.
Photography

The Fujifilm Instax Mini 70 by Michael Kors is an instant camera for fashionistas

Fujifilm and Michael Kors' Instax camera collaboration features a metallic gold finish and the legendary fashion designer's signature emblazoned on the back. It is otherwise a run-of-the-mill Instax Mini 70 camera.
Photography

Forget medium format: Fujifilm announces new square-format instant camera

Slated for spring of 2017, Fujifilm plans to further expand its line of instant photography products with the new Instax Square film and camera.
Photography

Fujifilm goes bigger and lighter with new medium format mirrorless camera

The rumors were true: Fujifilm announced the development of a mirrorless medium format camera with a 50-megapixel sensor to be available in early 2017.
Photography

Fujfilm instant film shooters, the wait for black and white is over

Fujifilm's instant film cameras now outsell its digital options -- so the company has released a new black-and-white version for its Instax Mini cameras. Despite the mini format, the film is designed for uses like street photography.