Almost two years ago, Apple (formerly Apple Computer) and the Beatles’ Apple Corps were involved in a long-running trademark dispute over the use of the Apple trademark. (Originally, Apple Computer had made an agreement with Apple Corp that would have kept it out of the music business; a lack of foresight from Apple Corps limited the restriction to physical media, clearing the way for Apple’s iTunes store without infringement.) One result of the very public trademark trial was that former Apple Corps manager Neil Aspinal revealed that Apple Corps was in the process of remastering the Beatles’ entire back catalog for digital distribution. Apple Corps is also known to have approached companies like Apple and Microsoft with offers of high-priced, exclusive windows of opportunity to make the Beatles’ music available for download; obviously, there weren’t any takes because, aside from some limited music instructional material, the Beatles’ music is not legally available via download.
Tag Archive: George Harrison
Nintendo Launches Wii Zapper, DS Bundles
Nintendo is getting a jump on the holiday buying season with the introduction of its gun-like Wii Zapper accessory, and two new custom-colored Nintendo DS bundles.
The Wii Zapper is a gun-shaped housing for both the Wii Remote and Nunchuck motion-sensitive controllers, offering players a different controller option in games where accuracy is important—like, say, shooting games. The Wii Zapper comes with the Zelda-style game Link’s Crossbow Training designed to get users acquainted with the controller. The entire package is priced at $19.99.
Nintendo to Keep Wii at $249
Nintendo senior VP of marketing George Harrison has told Reuters in an interview that the company plans to stick with its $249 price point for its popular Nintendo Wii video game console, even as competitors like Sony are rolling out new, less-expensive units in anticipation of the end-of-year holiday buying season.
According to Harrison, the company sees no reason to lower prices because it’s stil selling all the Nintendo Wii systems it can make. In fact, the company recently warned consumers can expect shortages on the Wii console through the holiday season, even though the system will have been on the market for over a year.
Nintendo Offers Free Wii Remote Jacket
Every mindful that the interactive nature of the Nintendo Wii’s innovative wireless remote has sent untold thousands of the units careening off walls, across rooms, throuh windows, and even into television screens, Nintendo has announced a new free accessory for the Wii Remote: the Wii Remote Jacket. The Wii Remote Jacket is intended to act as a "cushiony shield" for the Wii Remote, which may reduce the chances of the remote damaging nearby objects if it goes flying…or keep the Remote from being scarred by encounters with walls, tables, and other household objects. The Wii Remote Jacket can also be used as a cover for the Wii Remote, and can easily be removed if players want to put the Remote in a Wii Zapper or other accessory. It may even let players keep a better grip on the Remote.
Wii Zapper to Hit Stores November 19
The Nintendo Wii has made its mark not so much for its technology, but for its innovative wireless controllers, fun games, and its consumer-friendly price. But fans of traditional shoot-em-up games have been frustrated by the Wiimote and its companion Nunchuck controller: they want to point something at the screen to shoot bad guys. Now, Nintendo has announced when its Wii Zapper accessory will land at retailers: November 19, for a suggested price of $19.99.
Mario Strikers Charged Kicks Off On Wii
Nintendo has let loose another sports-based title for its popular Wii gaming console, this time in the form of Mario Strikers Charged. This soccer-based title features Mario, Luigi, and other well-known Nintendo characters in a super-charged game which utilizes the unique capabilities of the Wii Remote and Nunchuck controllers—plus, Mario Strikers Charged offers online gaming which lets players take on opponents from around the world.
Wise Up with Big Brain Academy: Wii Degree
One of the reasons the Nintendo Wii has proven so popular is that it appeals to non-traditional gamers, including children, senior citizens, and casual gamers who aren’t interested in investing 50+ hours navigating through gore-drenched levels of first-person shooters. Now, Nintendo is bringing on of its most popular casual gaming franchises to the Wii with Big Brain Academy: Wii Degree.
“With Big Brain Academy: Wii Degree, users can come together socially while challenging themselves mentally,” says George Harrison, Nintendo of America’s senior VP of marketing and corporate communications, in a release. “Brain games have been a hit for Nintendo DS, so we’re building on those successes for Wii and carrying the brain games series’ fun and energy into the living room, where everyone can have fun together.”
Pokemon Battle Revolution Takes Wii Online
The Nintendo Wii has gained its first online-capable title in North America in the form of Pokémon Battle Revolution, the latest installment in the Pokémon franchise and the first Pokémon title available for the Wii.
“Already more than 2 million copies of Pokémon Diamond and Pokémon Pearl have sold in the United States alone,” says Nintendo America’s senior VP of marketing, George Harrison. “The arrival of Pokémon Battle Revolution brings those players a whole new set of challenges and, for the first time on Wii, online battles.”
Wii Shop Channel Adds 100th Classic Game
Nintendo has announced it will be adding Zelda III—The Adventure of Link to its Wii Shop Channel on June 4, marking the 100th “classic” game the company has made available to Wii owners since the console’s launch in November, 2006. Owners of Nintendo’s hot-selling Wii game console can access the Wii Shop channel and spend Wii Points to download video games originally developed for the NES, SuperNES, Nintendo 64, Sega Genesis, and TurboGrafx16 consoles. For some gamers, these games represent blasts of nostalgia; to new gamers, they often represent fun, easy-to-play games which enhance the value of the Wii console.
Nintendo Announces Filmmaking Contest
Perhaps borrowing a page from Microsoft’s Xbox Live Originals contest, Nintendo is offering aspiring filmmakers exposure and prizes with their Short Cuts Showcase contest, announced Tuesday. The company is soliciting short films from Nintendo fans, the best of which will be shown at the annual Rockefeller Center summer film showcase, which runs June 19-22.
The winner will also receive a $10,000 cash prize, a meeting with a co-founder of the Tribeca Film Festival, Craig Hatkoff, and a paid trip to New York for the showing. The top three participants will all receive Nintendo hardware and games.








