Tag archive: internet advertising networks

Facebook cannot seem to get its act together. Fresh off a string of controversies about protecting the information users wish to keep private, the world's largest social network has admitted that many of its largest games and applications have been leaking user IDs to advertising networks. In fact, the 10 most widely used games and apps on Facebook are transmitting these UIDs, says the Wall Street Journal. Three of the top 10 apps,… Read More

Think tank IncreMental Advantage, which publishes research on topics ranging from public utilities and overseas investing to intellectual property and advertising, announced today it believes Internet advertisers lost as much as $666 million to online click fraud during 2006, much of that due to the activities of organized crime. In its new report, Combating Click Fraud, the firm argues the practice has become so pervasive that it's… Read More