DVR pioneer TiVo has announced a new Universal Swivel Search feature for its broadband-connected TiVo subscribers, which lets them easily search across broadband, cable, and broadcast offerings to find programming based on characteristics of programs they know they already like.
“We know that as broadband video continues its rapid growth, and broadcast and cable programming continue to proliferate, consumers are finding it more and more difficult to find the content they want, when they want it.” said TiVo CEO Tom Rogers. “Now there is a fun and easy new way for TiVo subscribers to explore the few degrees of separation connecting content that they enjoy in a way that matches how the TV viewer thinks about programming.”
