Arriving at retail nationwide on Oct. 17, Juice Box, a personal media player from Mattel, Inc., will feature category exclusive, full-color video content from some of today’s hottest music, television and action sports personalities; play MP3 music files; and enable viewing of digital photos.
Juice Box is the first personal media player designed to meet the lifestyle and entertainment interests of today’s tweens. One of the smallest and lightest personal media players on the market to date – easily fitting into almost any pocket – Juice Box enables tweens to play back videos in full-color and in stereo sound with headphones. Two added capabilities – built-in firmware that will play downloaded music from MP3 files and enable photo viewing through an expansion pack – make Juice Box the most versatile media player designed for young people.
