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CinemaNow Inks Deal with Macrovision

CinemaNow Inks Deal with Macrovision

Online digital video service CinemaNow has inked a deal with Macrovision intended to make it easier for device manufacturers to build support for CinemaNow’s services into products like digital television sets, network-attached storage, and set-top boxes. Financial terms of the deal were not disclosed.

“CinemaNow is dedicated to providing access to great entertainment wherever our customer is, in the living room or on the go,” said CinemaNow CEO Curt Marvis, in a statement. “Making sure our service is readily available on as many devices as possible is part of that mission, and that’s why we’re collaborating with Macrovision.”

 Read more...

Macrovision Offers Protection For PC’s

Covered Macrovision technologies include Macrovision’s original analog copy protection (ACP), new enhanced capabilities for ACP aimed at new uses such as video-on-demand and pay-per-view (ACPe), and other rights signaling technologies (CGMS-A, the US over-the-air “Broadcast flag” and others).

“Microsoft values Macrovision’s leadership on media copy management and analog rights signaling technologies, and has taken the licenses necessary to ensure a seamless experience for consumers, and an effective platform for software developers in regards to managing and consuming video content,” said Brad Brunell, General Manager of IP Licensing at Microsoft. “This licensing agreement reaffirms Microsoft’s ongoing commitment to respect and value intellectual property because licensing leads to innovation and investment.”  Read more...

Shaw Activates VOD Content Protection

Shaw Communications Inc., a cable operator based in Calgary, Canada, has activated Macrovision’s content protection for Video on Demand (VOD) content. Macrovision’s technology prevents unauthorizedcopying of VOD movies on VCRs, DVD recorders, personal video recorders (PVRs/DVRs) and hard drive recorders. Macrovision’s technology can also be used to permit secure storage and movement of VODmovies to PVRs and portable media centers to provide more flexible viewing options for consumers.

Shaw has enabled Macrovision’s content protection technology on over 300,000 VOD capable digital set-top boxes. Shaw utilizes Motorola models DCT2000 and DCT2500 set-top boxes. Macrovision’s video content protection technology is incorporated in over 90% of the 140 million digital set-top boxes and personal video recorders deployed worldwide.  Read more...

Macrovision Signs Agreement With Sega

SafeDisc is the leading PC game protection solution available to interactive entertainment publishers, offering multi-level encryption which can be efficiently integrated by the software developer deep within the code of a game without affecting the game’s performance. These layers ensure that the robust security can remain intact far beyond standard copy protection schemes which simply ‘wrap’ each game in an encrypted ’sleeve.’

“We had no hesitation in reaching this agreement with Macrovision,” says Mark Simmons, Head of Operations, SEGA Europe. “We need to feel confident that our PC games are secure and Macrovision’s SafeDisc solution offers unrivalled protection.”  Read more...

Record Labels Look To Limit CD Burning

Tools under review by the major labels would limit the number of backups that could be made from ordinary compact discs and prevent copied, or “burned,” versions from being used to create further copies, according to Macrovision and SunnComm International, rivals that are developing competing versions of the digital rights management (DRM) software.

SunnComm said a version of its new “secure burning” technology is already being tested by BMG Music Group, the world’s fifth-largest record label and the most aggressive to date in pushing CD copy protection schemes in the United States. Macrovision’s version is expected to be ready in the next few months.  Read more...

Injunction Issued Against DVD Copying Maker

Macrovision received the preliminary injunction in its patent-infringement lawsuit against 321 Studios, already forbidden by federal judges in recent months from selling its DVD-cloning software.

Less than two weeks ago, 321 founder Robert Moore told a congressional panel the court rulings have put his company “on the brink of annihilation.” He said 321 had expected to generate $100 million in sales.

Read the full story at USA Today.

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