Digital Trends
In preparation for this year’s Photo Marketing Association (PMA) show—which doesn’t kick off for another couple weeks yet—digital camera makers are trotting out new models in hopes of capturing mindshare and some ever-valuable "buzz" before doors open. To that end, Canon has announced two new members of its Digital Elph and Powershot lines, along with a new professional DSLR shooters and a PowerShot camcorder which can handle stills and high-definition video.
At a special event today in New York City, Apple Computer introduced Aperture, a post-production tool aimed at professional photographers and offering a RAW-based, non-destructive workflow for importing, cataloging, editing, and archiving images. Unlike Adobe’s workhorse image editor Photoshop, Aperture is aimed at managing projects, large collections, and images, and managing image output.
From the press release:
At long last, catalog and commercial photographers, stock photographers, studio portrait specialists and other professional photographers of every stripe and specialty can capture brilliant high impact images and enjoy the speed, economy, flexibility, increased workflow and productivity that only digital offers with Canon’s new 16.7 megapixel EOS-1Ds Mark II SLR.
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