Tag archive: Mark Ormerod

In its continuing march to march product available in retail outlets, computer maker Dell has signed a deal with Tesco, whichowns stores in England, Ireland, Poland, Czech Republic and Slovakia, to sell its desktop and laptop machines starting next month.   "With over 13 million customers per week shopping atTesco's stores, this deal will result in substantial exposure for Dell's brand and products," Mark Ormerod, vice… Read More

Computer maker Dell may have made its name by elimianting the middle man and only selling directly to customers, but since the return of founder Michael Dell, the company has been looking shore up eroding sales figures by moving its products into traditional retail channels. Today, Dell unveiled another step in that strategy, announcing it has inked a deal with Carrefour Group to put Dell notebook and desktop systems in 365 retail locations… Read More